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Our company provides "innovation research" in the healthcare field. We assist in changing your perspective towards customers by exploring "what customers know that you do not" and "what you know that customers do not." Based on our extensive experience, we design insight research by appropriately combining methods tailored to your company's challenges and project themes. 【Methods / Features】 - Understand the gaps and challenges in the behaviors and feelings of patients and doctors regarding specific disease treatments. - Reveal latent needs that patients and doctors themselves may not be aware of, underlying the treatment. - Clarify evaluations and areas for improvement regarding drug profiles. - Clarify evaluations and areas for improvement regarding the core value of drugs and promotional methods. - Create "new value" and "new ideas" related to products and services, among others. *For more details, please download the PDF or feel free to contact us.
