Plant Factory Business: Creating New Value

The Appeal of Pesticide-Free Farming Vegetables grown in plant factories can be cultivated without the use of pesticides. This is a significant attraction for consumers.
The Popularity of Organic Vegetables On the other hand, organic vegetables are highly popular due to their high safety, as they do not use chemical fertilizers and rarely use pesticides.
Hydroponics and Organic Certification However, organic certification is based on the criterion of "growing in soil," which means that hydroponics cannot be certified as organic.
The Role of Keystone Technology The plant factory business requires a different approach than traditional agriculture. Keystone Technology aims to provide new value and contribute to social issues.
The Key to Success: Market Development and Branding To succeed in the plant factory business, developing sales channels and branding are crucial. Keystone Technology not only develops cultivation equipment but also comprehensively conducts cultivation research, product planning, marketing, and branding, establishing a new style of food production.

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