Rediscovering Our Company's Appeal: Regional Industry Technology Marketing Support Project

I will explain the relationship between intellectual property and marketing based on successful examples. In a rapidly changing external environment, it is essential for sustainable growth to correctly understand the differentiating factors (core technologies) of one's own products and services, as well as to engage in efforts to create innovation. This seminar aims to serve as a starting point for core companies in the prefecture to understand their core technologies, explore and delve into market needs, and connect these insights to commercialization.


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