LED Visible Light Communication Content Delivery System commulight

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last updated：Mar 09, 2021

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Information is conveyed with LED - commulight.

CommuLight is a new communication platform that transforms lighting into a means of information transmission. It utilizes existing lighting to disseminate information. By overlaying information onto the light, it employs LED visible light communication to convey information to the illuminated area. It allows for the integration of existing lighting systems. - Compared to similar systems using radio waves, it can set more precise delivery areas. It distributes content using various media. It is possible to provide highly expressive content utilizing not only text but also images, videos, and audio. - Content can be easily edited, allowing for the rapid dissemination of the latest information. It provides services and information tailored to customer attributes. By preloading customer information into the receiver, it can deliver optimal information based on attributes such as gender, age, and language. - By collecting data usage history, it enables the analysis of purchasing behavior and can be utilized for CRM. For more details, please contact us or download the catalog.

Related Link - https://www.ot-c.co.jp/

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basic information

【Features】 ○ A new communication platform that transforms lighting into a means of information transmission ○ Utilizes existing lighting for information dissemination → Implementation using existing lighting is possible → Allows for more precise distribution areas compared to similar systems using radio waves ○ Delivers content using various media → Capable of providing highly expressive content utilizing not only text but also images, videos, and audio → Content can be easily edited, enabling rapid dissemination of the latest information ○ Provides services and information tailored to customer attributes → By pre-loading customer information into the receiver, it is possible to deliver optimal information based on attributes such as gender, age, and language → Collects usage history data, allowing for analysis of purchasing behavior and use in CRM ○ Designates content for delivery via LED lamps → The bulb-type LED lamp with a built-in transmitter sends a unique number for each lamp via light ○ Content is created and distributed via the cloud ○ Uses Android tablets as display terminals ● For more details, please contact us or download the catalog.

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Applications/Examples of results

【Usage】 ○ Exhibition guidance at museums and exhibition venues ○ Distribution of explanations for exhibits using display lighting ○ Distribution of digital items at various events ○ Venue guidance utilizing the installation location information of LED lamps ○ Attention level surveys for each corner ○ User surveys ○ Advertising distribution in shopping centers ○ Implementation in stores, distributing product information around LED lamps as digital advertisements ● For more details, please contact us or download the catalog.