Easy to understand, easy to read, and hard to make mistakes. Morisawa's UD typeface!
The "UD Typeface" is a font developed with the concept of "making the shape of characters easy to understand," "ensuring that text is easy to read," and "reducing the likelihood of misreading." It can be used not only for traffic signs and public information displays but also incorporated into product designs, making it easier for customers to notice information they want to know, such as content, price, and concept, ultimately leading to "easier-to-choose products." Additionally, it is effective in the design of everyday items that various generations of people use. 【Features】 ■ Easy to understand ■ Easy to read ■ Difficult to misread ■ Suitable for creating "easier-to-choose products" *For more details, please refer to the PDF materials or feel free to contact us.
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basic information
【Examples of Active Use】 ■In-Vehicle ・Car Navigation System ・Head-Up Display ・In-Vehicle Terminal for Logistics ■IoT ・Home Energy Management System (HEMS) ・Building Energy Management System (BEMS) ・Security System ■Medical ・Electronic Blood Pressure Monitor ・MRI ・Artificial Dialysis Machine ・Consultation Billing Display System, etc. *For more details, please refer to the PDF document or feel free to contact us.
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Applications/Examples of results
【Case Studies】 ■ Kounet Co., Ltd. ・Kounet Workshop (Web Print Service) ■ Iyo Bank, Ltd. ・Comprehensive Passbook ■ Miyawaka City Hall, Fukuoka Prefecture ・Public Relations Magazine "Miyawaka Life" ■ NTT West Japan ・Hikari BOX (Set-Top Box) ■ Lotte Co., Ltd. ・Ghana Chocolate (Back of Package) etc. *For more details, please refer to the PDF document or feel free to contact us.
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Company information
Morisawa Inc. is advancing research and development to deliver attractive typefaces that meet various needs to users in a form suitable for "now." By accumulating these efforts one by one, we will realize our philosophy of "contributing to society through typography," including beautiful typefaces, easy-to-read typefaces, and typefaces that have something that resonates with the heart.