DESIGN α is a UX strategy design support service that meets user needs and helps solve business challenges.
We provide comprehensive support from research → analysis → UX strategy → content planning, development, and operation, all centered around UI/UX design. By designing strategies based on UX (user experience), we can create "websites that deliver results," rather than just completing a project. We are also flexible in accommodating specific requests, such as "I want to conduct user, market, and competitor research" or "I only want to request site analysis." 【Recommended solutions for the following individuals】 - Small and medium-sized business owners - Marketing personnel - Sales personnel - Product and service planning and development personnel 【For those facing the following challenges】 - Struggling to increase customer and repeat visitor numbers, but unsure of the causes or improvement methods - Having excellent products or services but unable to convey their appeal - Difficulty in successfully expanding the target audience - Unable to differentiate their products or services from competitors - Wanting to implement effective marketing strategies at low cost and low risk
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basic information
**Main Service Overview** - New business development and existing business improvement through UX strategy - UI/UX design - User interviews - Ethnographic research (store research, etc.), market research, competitive analysis - Usability testing - Persona and customer journey design - Planning, design, development, and operation of websites and web services - SEO improvement - Digital marketing - DX (Digital Transformation) - Recruitment strategy support - App development - System development
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Applications/Examples of results
Success Case of Website Renewal: Pamouna Co., Ltd. 【Results After Renewal】 - Overall website visitor numbers increased by 143% - Repeat user numbers on the website increased by 136% - Catalog request numbers increased by 199% - Number of Instagram hashtags increased by 174% - Visitor numbers to product category pages increased by 170% - Transition rate from product categories to store search increased by 16.3 points 【Purpose of Renewal】 - Support for customer acquisition through improved information design of the website - Clarification of value proposition 【Process】 1. Hearing 2. UX Research 3. UX Design 4. Production / Development 【Main Activities Implemented】 UX Research - Market and competitor research - Heuristic evaluation - Ethnographic research - User interviews - Persona and empathy mapping - Customer journey mapping UX Design - Strategic design - Usability testing - Website design and development - Production and development (Agile)
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Company information
Our company focuses on six business areas: Web Services, ICT Services, Education Services, UX Strategy Services, Consulting Services, and Solutions Services. We analyze and solve the challenges your website faces from various perspectives and angles, supporting you in leveraging them for your business. We also handle projects that are difficult for other companies and offer one-stop ordering services. Please feel free to consult with us.