Will DX be the key to maximizing user satisfaction in the leisure industry?
In May 2023, the classification of COVID-19 under the Infectious Diseases Control Law was changed to Category 5, marking a significant turning point in the system. The number of inbound tourists, which resumed in the autumn of the previous year, has gradually increased, and the former vibrancy is beginning to return. The COVID-19 pandemic, which lasted over three years, brought various changes to Japan, both good and bad, but the need for digital transformation (DX) has become urgent. DX is no longer just a passing phase; a vision for the future is now necessary. In this year’s Golden Week, which saw lively activity after four years without restrictions, what are the key points for the leisure industry to further enhance user satisfaction and maximize sales? - The essence of new needs understood during the pandemic - Zoos are not unrelated to DX and inbound measures - Providing a more immersive experience through digital devices - "The cliff of 2025"
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SKIDATA's solutions have been implemented in over 10,000 facilities across more than 100 countries, including ski resorts, stadiums, theme parks, amusement parks, major airports, and trade fairs, supporting safe access control for people and vehicles through reliable management systems. SKIDATA focuses on providing intuitive, user-friendly, and secure solutions, contributing to the efficiency of facility operations and maximizing revenue with high cost-performance. Key benefits of implementing the SKIDATA system: - Diversification of ticket sales methods through integration with external ticketing data - Direct entry is realized, eliminating the need for exchange procedures at counters - E-tickets reduce the risk of counterfeiting and resale - Increased convenience with digital pass tickets using Apple and Google Wallet - Paperless operation saves paper resources and reduces the risk of forgetting tickets - Improved facility services and increased repeat customers through customer segment analysis based on collected data - Real-time understanding of entry status, allowing for flexible staff allocation adjustments and optimization based on entry conditions - Elimination of simple tasks such as ticket tearing and headcount, improving labor efficiency and entry efficiency