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  6. Cross-selling and upselling through data analysis

Cross-selling and upselling through data analysis

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last updated:Mar 19, 2025

スマート・アナリティクス
スマート・アナリティクス
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Maximize opportunities for cross-selling and upselling! Along with the potential to increase sales, there is also the risk of losing customers.

Cross-selling refers to the practice of encouraging customers to purchase additional products at the same time, while upselling refers to the technique of persuading customers to buy a higher-priced or upgraded version of a product. Engaging in cross-selling and upselling with customers carries the potential to increase sales, but it also comes with the risk of losing customers. If the products or services being suggested align with customer needs, they will likely contribute to sales. However, if inappropriate products or services that do not meet customer needs are proposed, it could lead to the worst-case scenario of customers leaving. *For more details, you can view the related links. Please feel free to contact us for more information.*

    Business Intelligence and Data Analysis
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Cross-selling and upselling through data analysis

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  • Related Link - https://smart-analytics.jp/service/solution/xcell/

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スマート・アナリティクス

スマート・アナリティクス

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Smart Analytics Co., Ltd. is a company that closely supports its customers as an IBM Platinum Partner, providing suitable analytical proposals. We offer software for data analysis and utilization tailored to our customers' objectives, including SPSS products, statistical analysis software, artificial intelligence, data mining, and text mining. Additionally, we also provide training courses for data utilization, contracted data analysis, and advisory services.

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