We will also introduce the differences between qualitative data and quantitative data, as well as the reasons why text mining is considered important!
Text mining is the process of analyzing the words in a text to extract useful information. With the widespread use of the internet and social media, it has become possible to obtain vast amounts of text data, and companies can effectively utilize this data to enhance their marketing efforts. In this article, we will explain what text mining can actually do and how it can be utilized. *For detailed content of the article, please refer to the related links. For more information, feel free to contact us.*
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As a company that continues to create added value from all kinds of information, we have been providing cloud solutions centered around technologies such as 'text mining' and 'data mining' since our establishment in 2006. We visualize big data, such as customer voices, customer data/purchase data, and HR information, and have the power to provide insights.