消費者行動研究所 List of Products and Services

Our company has independently collected and sold various drinking behavior data for over 20 years, which can be utilized by beverage manufacturers and restaurants. The data records everything from major brands to flavor types, packaging, and hot/cold consumption situations, making it useful for marketing plans and evaluations related to new product development, advertising, and promotional activities. By utilizing special analyses such as factor analysis on the relationship between consumers' lifestyle information (such as gender, age, and occupation) and beverages, we can gain deeper insights into the market and competitive landscape. 【Our Features】 ■ Understanding trends and market direction over more than 20 years of seasonal changes ■ Utilization for new product development, advertising, and promotional activities ■ Insights into consumption not only in retail and vending machines but also in fast food, cafes, and restaurants *For more details, please download the PDF or feel free to contact us.

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In our company's "qualitative research," our excellent moderators and researchers, based on extensive experience, will plan, design, and execute the research tailored to your needs. To achieve the objectives and challenges of the research, we will accurately identify the appropriate subjects in line with the goals using our very high recruitment capabilities and conduct the research. Additionally, by communicating with our clients as much as possible, we will carry out precise planning and design of the research, implement it efficiently, and provide high-quality analysis. [Our Features] ■ Our own venue just a 3-minute walk from Shinjuku Gyoenmae Station on the Marunouchi Line ■ Total support from planning, design, execution, to analysis ■ Selection of subjects aligned with objectives through strong pre-recruitment capabilities ■ Comprehensive facilities and support system to back up our clients *For more details, please download the PDF or feel free to contact us.

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Our "Venue Research (CLT)" conducts venue tests targeting over 60,000 people annually in Tokyo and Osaka, utilizing multiple dedicated venues in Tokyo (Shinjuku Gyoen, Shinjuku, Shibuya, Kichijoji) as well as rental halls across various locations. To provide information to our clients more quickly and cost-effectively, we also offer research using fixed dedicated venues. Leveraging our extensive experience and know-how, we can conduct a wide range of venue tests including concept tests, commercial tests, product tests, package tests, and shelf tests. **Our Features** - Dedicated venues in the bustling areas of Shibuya, Shinjuku, Kichijoji, and Yokohama - High capability in survey setup and quality of researchers and checks - Planning and customization capabilities that achieve low cost and high quality - In addition to utilizing rental venues, we can quickly conduct tests with well-equipped dedicated venues *For more details, please download the PDF or feel free to contact us.*

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