Building a Product Information Management Foundation to Drive OMO Success in the Online Retail Industry【Online & Free】

This webinar focuses on the efficient management and utilization of important product information necessary for realizing OMO (Online merges Offline) in e-commerce and physical stores. It will introduce the establishment of a product information management foundation that allows retailers to provide the right information at the right time, based on the case of Francfranc, which has implemented Contentserv PIM.
<Participant Feedback>
- It was helpful to understand the importance of a product information management foundation for OMO strategies.
- The interview with Francfranc was also insightful.
- The services provided by DNP, which is implementing Contentserv, were informative.
<Recommended for>
- Those who want to hear success stories of OMO (Online merge Offline).
- Those who want to efficiently promote data integration and collaboration.
- Those who want to manage product information efficiently.
- Those who want to implement PIM/DAM based on industry best practices in a short period.
<Speaker>
Mr. Mitsushige Yamamoto
Dai Nippon Printing Co., Ltd.
Information Innovation Division, Hybrid Marketing Headquarters

Date and time | Tuesday, Jan 30, 2024 10:30 AM ~ 11:00 AM |
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Entry fee | Free |
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