Leave your brand awareness survey to us!
We conduct brand awareness surveys at our company. To confirm which tier our brand is plotted in, we carry out awareness rates, recognition purchase rates, and top-of-mind analysis, as well as time-series comparisons through tracking to understand awareness. We can also confirm our brand's position in the market through a "positioning map" and identify image gaps through "gap analysis" based on attributes. Please feel free to contact us if you have any requests. *For more details, please download the PDF or contact us.
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basic information
**Survey Overview (Draft)** ■ Background - Considering a review of our brand and identity to differentiate ourselves from competitors. - Want to understand current brand awareness as a basis for strategy formulation. ■ Purpose of the Survey - Aim to compare awareness across generations and demographics, and clarify triggers for recognition and effective promotion methods. - Understand the current image and position of the brand to assist in the review of brand identity. ■ Survey Issues 01. Understand brand awareness among the target audience, including triggers and usage status, as well as tracking. 02. Understand the brand's image and position in the target market. 03. Factors influencing brand selection. ■ Survey Method - Web survey ■ Participant Criteria - Gender: Female - Age: 20 to 50 years - Region: Kanto and Kansai - Other conditions: Individuals who use cafes at least once a week. ■ Sample Size - Screening survey: Estimated 10,000 samples - Main survey: Estimated 1,000 samples ■ Allocation - Equal allocation by age group, etc. *For more details, please download the PDF or contact us.*
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For more details, please download the PDF or contact us.
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Company information
Our company conducts net research operations, recruiting (participant recruitment for group interviews, venue surveys, etc.), and more. If you have concerns such as "I don't know what kind of research to conduct," "I want to know what can be done with surveys," or "I need data to support my claims," please feel free to consult with us. Additionally, we also conduct participant recruitment for academic research and clinical trials. We recruit participants based on research themes from over 16 million registered individuals, including our partner panels. The composition of the panels covers all of Japan, primarily focusing on Tokyo and Osaka, and we have a wealth of experience with the elderly demographic. *Please note that we are unable to assist with clinical trials.
