[Case Study] In-store promotional tool that intuitively conveys product features.

In-store POP using manga! We were able to create promotional materials that resonate with the target audience.

While proposing initiatives utilizing manga to Lucian, we received inquiries about the production of in-store promotional materials. We were entrusted with everything from negotiations with the requested manga artist to content proposals and the creation of promotional tools, allowing us to produce promotional materials that effectively communicate to the target audience. 【Case Overview】 ■ Lucian Co., Ltd. ■ In-store promotional tool that enhances shine just by wearing it! ■ Date: August 2019 ■ Customer Evaluation - Thanks to the cooperation of the manga artist and the direction from Daihei Printing, the process went very smoothly. - Not only was the quality of the original manga drawn specifically for this project impressive, but the design was also impactful, resulting in a tool that is highly regarded internally for its expected promotional effectiveness. *For more details, please refer to the PDF document or feel free to contact us.

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