By simplifying all processes related to product information, it enables valuable time to be allocated to more creative tasks.
Ruko, one of the world's leading manufacturers of precision tools for metal cutting, does not have a centralized system for company-wide access to all product information. Instead, it uses siloed data storage, resulting in a maintenance process that is redundant and prone to errors at times. The successful implementation at Rothenberger Group increased trust in the Contentserv solution, leading to the decision to adopt it. As a result, they were able to leverage implementation know-how, enabling a low-cost and rapid deployment. [Case Overview] ■Challenges - There are significant discrepancies in the depth of information between the main channels, such as catalogs and nextmart, particularly evident when content localization is required. - Changes to product information (such as dimensions) need to be individually adjusted in different databases, resulting in a heavy manual workload. *For more details, please download the PDF or feel free to contact us.
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【Summary of Other Cases】 ■Reasons for Choosing Contentserv - The successful implementation at Rothenberger Group increased trust in the Contentserv solution, leading to the decision to adopt it. - As a result, we were able to leverage implementation know-how, enabling a quick and cost-effective deployment. - Additionally, the cloud-based PIM/DAM solution offers various options for RUKO's future and provides a completely new level of flexibility during subsequent scaling phases. *For more details, please download the PDF or feel free to contact us.
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Contentserv (now part of the Centric Software group) is a cloud provider of Product Information Management (PIM) that efficiently delivers its products through digital channels. By providing unified product content across the entire content supply chain, it helps manufacturers create touchpoints with customers and enhance customer satisfaction. Utilizing the Product Experience Cloud, which integrates PIM and Digital Asset Management (DAM), it achieves centralization of product information, digitalization of operations, information collaboration across different departments, and rapid information deployment to all sales channels.