Case Study: Precision Parts Manufacturer | Expansion of Orders from the Web and Improvement of Sales Efficiency
The speed of converting inquiries into business negotiations has increased by 3 times!
This is a case study of a precision parts manufacturer that achieved the promotion of online orders and reduced the burden on sales. Challenges: It was difficult to convert inquiries into projects without direct visits from sales, resulting in few online orders. There were frequent delays in follow-ups after inquiries, leading to many cases of potential customers turning to competitors. Updating the website took a long time, causing delays in the release of new product information. Measures: Strengthening the technical blog and case study landing pages: Enhancing credibility and increasing inquiries. Implementing a CMS: Establishing a system that allows easy page updates within the company. Utilizing CRM: Visualizing the priority of sales follow-ups and focusing on high-probability leads. MA measures: Automating follow-ups for exhibition leads and designing nurturing scenarios. Results: The speed of converting inquiries into business negotiations improved threefold. The amount of orders received through the web expanded by 1.8 times. The lead time for releasing new products was shortened by 50%.
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Homula Inc. aims to fundamentally transform corporate productivity through the development and provision of the AI agent "Agens," which understands and executes business tasks related to daily business communications such as meetings, emails, and chats. We integrate multimodal information such as voice and text, allowing AI to autonomously process the "ToDos" that arise from daily communication. We provide an environment where the insights and judgments of talented personnel can be converted into knowledge assets and deployed across the organization as reproducible processes. In recent years, we have strengthened our collaboration with the globally recognized no-code automation platform "n8n." By combining the convenience of n8n, which allows for intuitive integration with business systems and SaaS, with Agens's natural language understanding and complex task execution capabilities, we are achieving a hybrid of user-friendly and advanced AI workflows in the field. From in-house business development by non-engineers to enterprise-level security compliance, data integration, and governance design, we support the entire process from Proof of Concept (PoC) starting in as little as two weeks to implementation, establishment, and self-sustainability.