Case Study: Medical Device Manufacturer | Optimization of Product Information and Sales Promotion
The contract rate through sales agents has improved by 30%! The dissemination of product update information has become faster, and compliance response has improved!
This is a case study supporting the enhancement of web marketing and sales follow-up for a medical device manufacturer. Challenges: There was a lack of follow-up for existing customers, making it difficult to generate new projects. Product information was not appropriately displayed on the website, leading to a lack of inquiries. There was a shortage of content to increase customer purchasing motivation. Measures: LP creation: Created detailed pages for each product, emphasizing the benefits of implementation. CMS introduction: Ensured the ability to update in response to regulatory changes in medical devices. CRM utilization: Conducted nurturing based on past inquiry history. MA measures: Automated regular product information delivery using email marketing. Results: The number of inquiries doubled. The contract rate through sales agents improved by 30%. The dissemination of product update information became faster, and compliance response improved.
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We provide a seamless service from LP production to MA utilization. For more details, please contact us.
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We provide a seamless service from LP production to MA utilization. For more details, please contact us.
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Homula Inc. aims to fundamentally transform corporate productivity through the development and provision of the AI agent "Agens," which understands and executes business tasks related to daily business communications such as meetings, emails, and chats. We integrate multimodal information such as voice and text, allowing AI to autonomously process the "ToDos" that arise from daily communication. We provide an environment where the insights and judgments of talented personnel can be converted into knowledge assets and deployed across the organization as reproducible processes. In recent years, we have strengthened our collaboration with the globally recognized no-code automation platform "n8n." By combining the convenience of n8n, which allows for intuitive integration with business systems and SaaS, with Agens's natural language understanding and complex task execution capabilities, we are achieving a hybrid of user-friendly and advanced AI workflows in the field. From in-house business development by non-engineers to enterprise-level security compliance, data integration, and governance design, we support the entire process from Proof of Concept (PoC) starting in as little as two weeks to implementation, establishment, and self-sustainability.