Essential for Manufacturing Industry: Website Improvement and Renovation 'Strategy Meeting (Free)'
The lack of response is due to insufficient explanation. Just organizing the "information that should be included / information that is not acceptable" can change both customer attraction and recruitment.
The homepage of manufacturing companies lacks organization regarding "information that should be included" and "information that should not be written"—this is the biggest reason for the lack of response. The homepage of manufacturing companies cannot be resolved through design or SEO. Clients are looking to see if their questions are being answered properly. The notion that "long texts are not read" on manufacturing pages is a misconception. Even the iPhone's official site spends about 3,500 characters conveying its value. The issue is "how to write it." Technical jargon is a no-go, but how do you choose "selling words"? What is important is whether there is an explanation of the unique "usage" specific to your company—this is what is being questioned. In our "Strategic Meeting (Free)" for the manufacturing industry, we provide: - A specific diagnosis of the lacking and inappropriate information on your current homepage - Suggestions for "information that should be included" to increase response - No need for a redesign; just adding information will yield results - Not only helps in attracting customers in manufacturing but also improves recruitment pages - Organized information can also be utilized on sites like Ipros and recruitment sites Response will definitely increase. It will not decrease. There is no need for a large redesign cost. Please take advantage of our free strategic meeting for the manufacturing industry.
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basic information
■Content We will conduct an online "Strategy Meeting (Free)" focused on improving response rates for attracting customers and recruitment from websites specialized in manufacturing. Based on the current site, we will specifically organize and propose what information should be included, what information is not suitable, and areas where explanations are lacking, all within 30 minutes. ■Target Audience - Companies that are not seeing an increase in inquiries or are struggling with recruitment - Those who do not need a renewal and want to improve their existing site - Those who want to avoid strong sales pitches (sales representatives will not participate) ■Facilitators Three field managers with over 10 years of marketing experience will be in charge. Sales representatives will not accompany them, and they will purely provide improvement proposals. ■Format Online (via Zoom, etc.) / Duration: 30 minutes Both business owners and web managers can participate. The structure is designed to be easy to join with minimal burden. ■Benefits - Improvement in response rates is guaranteed (it will not decrease) - No renewal needed; improvements can be made by simply adding information - Applicable for both customer attraction and recruitment (can also be repurposed for sites like Ipros and recruitment sites) ■Drawbacks - In-depth proposals will be addressed in future sessions due to the 30-minute limit - Execution phase will require your own or your production partner's cooperation Please feel free to apply first.
Price information
It's free.
Price range
P1
Delivery Time
Applications/Examples of results
Our company specializes in improving and supporting the website and customer acquisition for small and medium-sized enterprises. With over 1,400 successful transactions and 19 years of expertise, we offer a unique method that enhances responses simply by organizing "essential information / prohibited information." Our representative, Hiroyuki Kozono, has delivered lectures to over 2,000 business owners and has been featured in: - "Basics of Promotional Methods" and "Practical Course on Sales Promotion" (Nihon Jitsugyo Publishing) - "Promotional Techniques That Make a Difference" (Konica Minolta) - "The Success Bible for Online Sales," among others. - Case studies and know-how have been published in "Monthly Commercial World." - Case studies have also been included in "The Strongest Digital Transformation Tool 'Zoho' Chosen by Growing Companies." We have numerous media appearances, including in the Japan Internet Economy Newspaper, Nagano Nippo, Chino City News, and others. We have also presented at AdTech Tokyo. Our team consists of on-site managers with 7 to 20 years of experience in supporting small and medium-sized enterprises. We prioritize "how to communicate" and "results" over design in our website improvement efforts. We will first propose your improvement points in a free "Strategy Meeting."
Detailed information
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Hiroyuki Kozo Representative Director Graduated from Osaka City University Graduate School. Completed the Essential IT for Non-IT Executives program at the Massachusetts Institute of Technology Sloan School. Engaged in supporting corporate digitalization for over 20 years. With the theme of "achieving double the results with half the effort," he realizes marketing activities such as acquiring new customers and recruitment, as well as automation and unmanned operations through IT technology. As an IT expert capable of executing both marketing and IT technology, he has given numerous lectures at events such as ad:tech Tokyo, Konica Minolta, and Hamagin Research Institute. His main co-authored publications include "Practical Course on Sales Promotion You Should Know When You Take Charge" and "Textbook of Sales Promotion Methods" (Nihon Jitsugyo Publishing). He is from Miyazaki Prefecture.
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Originally from Nagasaki City, Nagasaki Prefecture. After graduating from Miyazaki University, I joined a foreign hardware manufacturer as a new graduate and later transitioned to Genius Web. Initially, I was responsible for supporting the implementation of Zoho products, honing my technical skills through system development and coding using JavaScript and PHP. Subsequently, I shifted my career to digital advertising operations with companies like Google, Yahoo!, and Meta. I leverage the logical thinking and data analysis skills developed through my programming experience in advertising operations, managing over 41 advertising accounts across various industries, both BtoB and BtoC. I have obtained all certification qualifications for "Search Ads," "Display Ads," "Video Ads," and "Shopping Ads" in Google Ads. As an advertising operator with a technical background, I excel in data-driven optimization and the planning and execution of effective advertising strategies, contributing to the improvement of client outcomes.
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Taiki Kato After graduating from Kansai University, he transitioned from a securities company to the digital field. He has experience as a front-end engineer, web production director, Google Ads operator, and business application implementation support, and is currently engaged in consulting sales. Leveraging over 10 years of experience in web marketing, he excels as a one-stop resource capable of handling all operations from digital marketing to business systems. He is primarily responsible for directing the launch and operation of digital marketing and pre-sales for website production for a wide range of companies, from publicly listed manufacturing firms to small-scale manufacturers. He possesses a unique strength in consistently proposing solutions to customer challenges from a technical perspective, combining technical knowledge with sales skills. Utilizing his technical understanding as an engineer and the financial knowledge gained from his time at a securities company, he supports the growth of clients' businesses from a multifaceted perspective.
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Takahiro Jinbo After excelling as a candidate for the Japan high school rugby national team at Enokawa High School, he graduated from Takushoku University. After graduation, he spent 10 years as a professional rugby player with Fukuoka Sanix Bombs and World Fighting Bull. After retiring, he transitioned to a publicly listed apparel company, overseeing personnel and sales management for about 80 stores within a large commercial facility as the manager for the western Japan area. Currently, he specializes in sales strategy and the recruitment and development of personnel, having independently developed and operated a fully digitalized recruitment marketing system and a grassroots training method. Utilizing the mental strength, goal achievement skills, and team management experience cultivated in professional sports, he has achieved high results in personnel development and organizational management. By integrating diverse experiences gained in different fields from sports to corporate management, he has established practical management methods.
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Yasuhiro Yamashita graduated from Doshisha University and joined IBM Japan, where he worked for 35 years. He excelled as a sales representative for the world's largest companies and experienced numerous tough negotiations. With advanced sales skills and negotiation abilities honed through years of dealings with major corporations, he is currently active in a wide range of business areas, including sales, service planning, and legal affairs, alongside younger team members. He has a deep interest and expertise in sales tech (CRM/SFA) and cloud applications like BI, demonstrating a strong curiosity by implementing and validating new features as soon as they are released. He is responsible for everything from the implementation support of Zoho services and CMS products to maintenance support, assisting clients in improving operational efficiency and digital transformation from both technical and operational perspectives. By combining his extensive experience from his time at IBM with a deep understanding of the latest technologies, he provides practical solution proposals.
Company information
In many manufacturing industries, there are complaints of "not receiving inquiries" and "not generating sales" from their websites—much of the cause lies in a lack of information and insufficient explanations. Visitors want to know "why it is good," "how it can be used," and "if it suits them," but many corporate websites are filled with functions and technical jargon without adequate explanations. Even the iPhone, which is known worldwide, provides a detailed explanation of about 3,500 characters on its official site. This level of detailed information is crucial in influencing purchases and inquiries. Based on our track record with over 1,400 companies, we have systematized the "template" for effective websites in the manufacturing industry. It has been shown that simply organizing the text and structure can dramatically improve responses. Our achievements have been featured in various media, including books, newspapers, and magazines. Furthermore, we provide highly reliable services as a Ministry of Economy, Trade and Industry certified "Information Processing Support Organization" and as a Small and Medium Enterprise Agency certified "IT Introduction Support Provider." If you want to gain improvement tips right away, please check the "Website Strategy Meeting (Free)" in the products and services section. Let’s incorporate the "selling template" into your website as well.