Simply having a 'product introduction' is not enough. We create an entry point based on customer challenges and design a landing page structure that remains effective in AI searches and comparisons.
B2B inquiries often increase from "problem pages (entry points based on issues)" rather than product pages. Customers do not start by searching for product names. They gather information using problem-related keywords such as "defect rate," "delivery delays," "cost," "inspection," and "quality assurance," and then enter the comparison phase. In the era of AI search, these entry pages become subjects for summarization and comparison, and if their structure is weak, they will be excluded from the candidates. Our service designs landing pages (problem-specific LPs) centered around customer issues, including definitions, comparison axes, and evidence that will not be misinterpreted by AI, creating a pathway from entry to deep exploration, comparison, and consultation. ■ Provided Content (3 points) 1. Problem theme design (hypothesis design for targeted issues, search intent, and comparison axes) 2. LP structure design (situation → disadvantages → solutions → evidence → decision-making → CTA) 3. Existing asset connection (shortest pathway to products, case studies, FAQs, and document downloads) Deliverables: Problem-specific LP design document (structure, headings, appeals, pathways, CTA) + draft outline Scope/Assumptions: Design starting from one theme (one LP) (expandable) / Production and implementation are separate *Please share the product and the issues (or problems) you want to target. We will organize from the "most impactful entry theme" as quickly as possible.
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basic information
■Provided Content Issue Theme Design: - Issue Category (Quality/Cost/Delivery/Inspection/Equipment Update/Automation, etc.) - Search Intent (Information Gathering/Comparison/Implementation Consideration) - Points of Discussion by DMU (Technical/Field/Purchasing/Management) LP Structure Design (GEO Compatible): - Fix "Issue Definition" and "Scope of Solutions" at the beginning (Axis of AI Summary) - Present comparison axes (Selection Criteria) and pre-arrange decision-making materials - Arrange evidence (Numbers/Standards/Processes/Systems/Examples) in order from key points to rationale - Address concerns (FAQ) to alleviate anxiety factors (Delivery/Quality/Cost/System) Flow Design: - Issue LP → Product Page → Case Studies → FAQ → Document Download → Consultation - Clearly indicate what to read next to encourage navigation CTA Design: - "First, please tell us your conditions" - Make it an actionable CTA such as "Share current URL/Drawing Conditions/Specification Conditions" ■Approach Pre-sharing: Product/Target/Assumed Issues (as much as known is okay) Hearing (60 minutes): Organize issues, winning strategies, comparison axes, and rebuttal handling Design: LP Structure (GEO Compatible) + Flow + CTA Development Delivery + Reporting: Implementation priorities and proposals for the next issue theme to create
Price information
Light: 200,000 yen (1 theme: LP structure design + draft outline) Standard: 400,000 yen (1 theme + flow design + evidence/FAQ design + template) Expanded: 700,000 yen and up (3 or more themes / product group connection / document download design) *Can be changed to require a quotation.
Delivery Time
※Minimum 10 business days to standard 2-3 weeks (for 1 theme)
Applications/Examples of results
■Concerns like these Increasing product pages does not lead to more inquiries Even with SEO/advertising, we are not chosen in comparisons It is not clear "what issues we can solve as a company" We are seen on the same level as competitors, leading to price competition We have materials and case studies, but the entry page is weak and not utilized ■Deliverables LP design document by issue (structure, headings, appeals, pathways) Draft outline (text drafts for each section) List of necessary materials (case studies, data, specifications, structure, photos, etc.) Connection diagram to existing assets (which pages to link to) Template for horizontal expansion (template for mass production of issue LPs) ■Uses Acquiring new traffic based on issues (creating entry points that can be picked up by AI searches) Preventing candidate drop-off during comparisons (presenting selection criteria and evidence) Directing traffic to product pages and facilitating negotiations (pathway design) Mass production of issue LPs (standardizing templates for horizontal expansion) ■Examples of achievements (confidentiality consideration format) Precision machining × 80 employees × weak product appeal × issue LP (quality concerns) → case study → improved negotiation through material download pathway Industrial equipment × 200 employees × lost orders in comparisons × issue LP presenting comparison axes and clarifying decisive factors Chemical materials × 500 employees × dispersed entry points × organized issue themes and established a template for mass production of LPs
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A site that is just cheap ultimately increases costs and risks." We propose web development that maximizes business results while thoroughly addressing essential requirements. Are you creating a website like this? - It seems that the websites of competitors look better, but you don't know why. - Every update incurs additional costs, and before you know it, expenses have ballooned beyond expectations. - While the appearance is nice, it ignores laws and industry-specific rules, leading to complaint risks... - You want to attract customers and inquiries, but the production company only talks about design. - As a result of choosing a production that is simply cheap, you are overwhelmed with trouble handling and can't focus on your core business. Point 1. Avoid troubles with a design that has no "gaps or omissions." 2. Minimize operational costs with a design that assumes in-house updates. 3. Planning power that pursues business results. "Is the initial cost a bit high?" But in the long run, it's safe and cost-effective. We have prepared a plan to truly deliver results "correctly.
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