Dormant customer and lost customer acquisition agency

basic information

In the sales field of manufacturing and equipment manufacturers, lists of lost opportunities due to being told "the budget doesn't match" or "now is a bad time," as well as existing users who continue to use old models, remain unused and forgotten in drawers. However, these lists were not rejected because the customers didn't want them; they simply said, "I can't afford it right now." The desire to purchase remains intact. Currently, by utilizing national programs such as manufacturing subsidies and small business sustainability subsidies, the government covers up to two-thirds of the equipment installation costs. For customers who once declined due to budget constraints, the financial barrier is disappearing at this moment. Our company will fully handle the approach to these dormant lists through collaboration with manufacturing and equipment manufacturers. We provide comprehensive support from creating and sending out direct mail based on subsidies, to responding to inquiries, applying for subsidies, securing approvals, reporting results, and completing payments. We will only hand over to your sales team once the situation has transitioned to a "confirmed deal with a budget in place." Your company's upfront costs and labor will be zero.

Price information

The price varies depending on the form. - Generally free (adopts mutual agreements during sales and subsidy acquisition, success fee system, and profit sharing) - Ongoing monthly fee starting from 100,000 yen.

Delivery Time

Applications/Examples of results

Usage and Examples of Achievements This service primarily targets manufacturing and equipment manufacturers that sell equipment and machinery on the scale of tens of millions of yen. It is particularly suitable for companies that have a large list of lost opportunities due to price or budget reasons, those that are struggling to find new approaches to re-engage users of outdated machines, and companies that want to structurally alleviate the burden of new customer development on their salespeople. Examples of Achievements In the precision machining industry, a company utilized manufacturing subsidies to introduce the latest 5-axis machining center (with an introduction cost of 30 million yen), successfully securing 20 million yen in funding. This led to a threefold increase in production efficiency, and the turnover rate dropped to zero as young employees mastered the operation. In the metal pressing industry, another company leveraged business restructuring subsidies to introduce an AI automatic inspection system, securing 45 million yen in funding. This reduced labor costs for visual inspections by 80% and improved trust from clients. In the woodworking manufacturing industry, a company utilized 10 million yen in manufacturing subsidies to introduce a CNC router, establishing a manufacturing system that does not rely on skilled workers. They successfully shortened delivery times by 50% and acquired new customers. We have supported over 700 applications, with a success rate of over 90%. There are achievements in a wide range of industries, including manufacturing, food, welfare, and retail.

Detailed information

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  Proposal for monetizing your company's dormant and lost opportunity list. We will leverage our strengths to help attract customers for your wonderful products. Moreover, it will be at no risk... This is a proposal for a fully outsourced collaboration using subsidies as a starting point.

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  Do you have a list like this in your company's drawer? (A list that has been rejected for new development due to "budget constraints" and has been left dormant. A list of customers with whom there has been no recent transactions.) They liked the equipment but said, "We can't allocate a budget right now."

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  I didn't refuse. I just said I can't pay right now. The desire to have it remains as it is. The lost opportunity list is not 'garbage.' It can be transformed into an asset. The moment the financial hurdle is resolved, it may turn into the 'most easily movable prospect.' And right now, there are thousands of systems in place where the government will cover that financial hurdle.

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  With subsidies, the "financial hurdle" becomes almost zero. By utilizing manufacturing subsidies and sustainability subsidies, for example, for equipment costing 10 million yen, the government covers up to two-thirds, resulting in an actual burden of only 3.33 million yen. A customer who once said, "There is no budget available now," may start negotiations by using the subsidy, saying, "This is something we can implement." A previously declined customer transforms into a "customer who can buy immediately." The list of lost opportunities becomes a "list of candidates for confirmed negotiations."

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  What we can offer — 3 steps You don’t have to do anything. I will handle everything. In Step 1, I will design and create content such as flyers and direct mail for re-approaching. Based on your lost sales list, I will design and create direct mail focused on subsidies. The sender will be under your company name, and you will review and approve the entire text in advance. In Step 2, I will send the direct mail to your customers and handle inquiries. I will respond to inquiries received after the mailing and design a negotiation flow that guides customers from explaining the subsidies to purchasing your equipment. In Step 3, I will only introduce customers whose subsidy applications have been approved and whose budgets have been confirmed to your sales representatives. This is a system that only receives confirmed negotiations.

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  What your company needs to do is just one thing. Simply contract and deliver to the "prospective clients with a budget" that I bring in. There are zero upfront costs. Your sales team's effort is also zero. The risk is zero as well.

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  Revenue Distribution Method — Complete Performance-Based Compensation (Even if it’s 0 yen) Your company has no risk at all. Please pay only when results are achieved. If equipment is sold, you will pay a certain percentage of the contract amount as a commission. In the case that a subsidy is approved, the application fee will, in principle, be received from the end user. Your company has zero burden. If there are no sales, your company will incur no costs whatsoever. There is structurally no risk for your company.

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  Why can we propose a subsidy utilization approach? Our track record proves it with over 700 companies supported in subsidy applications, achieving a selection rate of over 90%, which is more than twice the industry average. We provide nationwide, fully online support. We are a management innovation support organization certified by the Ministry of Economy, Trade and Industry, and we have administrative scriveners on staff. We offer comprehensive support from application to payment, including post-selection performance reporting and grant applications. Electronic applications are conducted using your company's devices and IP address, ensuring zero risk of fraudulent treatment. In the event of non-selection, we propose alternative subsidies and provide free support for reapplication.

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