Flexible OLED Market Application Demand Analysis 2023
- Analysis of the growth of flexible OLEDs regardless of adverse conditions -
Despite the global economic downturn in 2022, the flexible OLED market showed growth. The main application, the smartphone market, is shrinking. Nevertheless, smartphones equipped with flexible OLEDs achieved better performance than the previous year. A significant factor is Apple's strong presence in the smartphone market. Despite the recession, Apple has shown growth and further expanded the adoption of flexible OLEDs. Apple has become an indispensable player in the flexible OLED market. Additionally, Chinese smartphone manufacturers have also expanded their adoption. Chinese flexible OLED manufacturers have intensified their low-price strategies, supplying some products at lower prices than rigid OLEDs. As a result, Chinese smartphone manufacturers have expanded the adoption of flexible OLEDs even in mid-range smartphones. The adoption of flexible OLEDs in mid-range smartphones, which have higher sales volumes, has led to an increase in production. This expansion for Apple and Chinese manufacturers has allowed flexible OLEDs to show growth despite the recession.
- Company：ネットブレイン
- Price：10,000 yen-100,000 yen
