What is emotion analysis?
Eye tracking only measures gaze position! Attention is influenced by unconscious emotional responses (pupil dilation).
Emotional analysis refers to the ability to discern a person's true feelings through advancements in measurement and analysis technology, which reveal universally visible reactions. It becomes clear where a person's attention (interest) lies and what their emotional state is at that moment, indicating a level of focus that goes beyond merely looking (eye-tracking technology). When observing a video from the driver's perspective, the gaze position of the subjects on the monitor screen shows that pupils dilate and focus when a child suddenly appears. The pupil response is delicate and honest, representing an unconscious emotional reaction that one may not even be aware of. I hope this can be added to existing research methods and applied to real-life situations. 【Examples of Applications (Partial)】 ■ Product evaluation (attractiveness, etc.) ■ Evaluation of learning subjects (teaching methods, teaching materials) ■ Evaluation of video content (emotional assessment) ■ Still images (including printed materials) ■ Compatibility diagnosis via video calls ■ Emotional assessment of individuals or animals who have difficulty speaking *For more details, please refer to the PDF document or feel free to contact us.
- Company：nac Image Technology
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