[BowNow Case Study] Fukuhaku Printing Co., Ltd.
Established a sales system centered around MA, achieving 20 requests for materials and business negotiations!
We would like to introduce a case study of the implementation of the MA tool 'BowNow' at Fukuhaku Printing Co., Ltd. The company faced challenges in managing prospective customer information over the medium to long term, particularly due to the loss of such information when sales representatives left the company. As a result of the implementation, 20 instances of document requests and business negotiation opportunities were created. Notably, in email initiatives, targeted individual mass distributions led to a significant increase in website traffic through newsletters. [Challenges] - There was inadequate sharing and management of prospective customers with small to medium-sized projects. - New business development activities depended on the individual skills and capabilities of staff. - The method of acquiring new customers relied solely on push-type sales, making it difficult to understand the status of customer relationship development. *For more details on the case study, please refer to the related link. For further information, feel free to download the PDF or contact us.
- Company:クラウドサーカス 本社
- Price:Other