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フォルム

EstablishmentOctober 31, 1984
capital4000Ten thousand
number of employees17
addressChiba/Mihama-ku, Chiba-shi/2-6-1 Nakase, WBG Malibu East, 20th Floor
phone043-306-1511
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last updated:Mar 01, 2023
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[Case Study of Industrial Helmet Development]

Introducing a product design case of Gentos' "Industrial Helmet"!

This is an industrial helmet that can accommodate equipment such as headlights. In the conventional method of securing the light with a belt that wraps around the helmet, the band could slide upward and fall off. Therefore, we have designed a structure where a band equipped with a clip can be inserted and fixed into a hole provided in the helmet, allowing for easy attachment and detachment while absorbing shocks to prevent it from coming off unexpectedly. Considering the current trend towards cleaner work environments from the perspective of quality control and safety measures, we aimed for a noiseless and clean design. **Introduction to Form's 'Product Design'** Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support from various research (market research, awareness surveys, etc.) before entering planning and development, to design, prototyping, product development, as well as consulting related to production and sales, public relations activities, and verification of distribution channels. For more details about our services, please refer to the materials available for download below under "PDF Download."

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Case Study of Aroma Diffuser Development

Introducing the product design case of AromaStar's "Aroma Diffuser"!

This is a USB rechargeable personal aroma diffuser. It is palm-sized and portable, allowing you to use it anywhere, whether in the living room, study, or on the go. With a simple styling based on white, it fits into various scenes and enhances your lifestyle. Introducing Form's "Product Design": Form's "Product Design" goes beyond just styling colors and shapes. We provide comprehensive support, including various research (market research, awareness surveys, etc.) before planning and development, as well as design, prototyping, product development, and consulting related to production and sales, including verification of public relations activities and distribution channels. For more details about our services, please refer to the materials available for download in the "PDF Download" section below.

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Industrial Design Guide: Introducing Case Studies Up to Productization

I want to make use of my skills! I want to increase sales! I want to change the company!

How about solving your concerns with the power of design? Numerous awards for design both domestically and internationally Household goods, welfare products, medical supplies, business equipment, etc. Form is a company that supports "creation" centered around industrial design. Based on extensive design and development experience, we empathize with various concerns of companies and provide total support from product planning to design and mass production assistance. We are currently offering useful information through case studies for free!

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Product design services

I am focused on activities centered around product design.

Our company is a design firm that engages in various activities centered around product design. We conduct a wide range of operations from concept development, idea sketching, design development, creating 2D and 3D drawings, prototyping, packaging, interface design, manufacturing, to commercialization. 【Main Services】 ■ Research and development, design, and prototyping related to product design and industrial design ■ Graphic design, packaging design, interface design, and corporate identity planning ■ Product planning, molding methods for mass-produced items, arranging molds, overseas ordering, and consulting related to sales ■ Internet sales of OXO kitchen products, pet supplies, and design goods ■ Regional development *For more details, please download the PDF or contact us.

  • Other services

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My Bottle: Industrial Design Product Development of a Tumbler Water Purifier

"Clinsui Tumbler Water Purifier" by Mitsubishi Rayon Clinsui, which has realized a swing water purification mechanism.

This is a water purifier that has a cup-like feel and can be easily carried around when going out. Designed with women's hands in mind and based on ergonomic principles, we aimed to create a tumbler that can be used comfortably by a wider range of people. The tumbler is equipped with a water purification cartridge, allowing you to purify water by giving it a light swing. **Introduction to Form's 'Product Design'** Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support that includes various research (market research, awareness surveys, etc.) before entering planning and development, as well as consulting related to design, prototyping, product development, production, sales, public relations activities, and verification of distribution channels. For more details about our services, please refer to the materials available for download in the "PDF Download" section below.

  • Processing Contract

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Stationery storage tie industrial design product development

The new "storage tie" realized by Sankyo Reel, "Roll Tie."

This product is a convenient multi-band for easily bundling items around you. By using a soft rubber cord, it can flexibly change shape to fit the items you want to wrap. To accommodate everything from small items like earphones to larger items like yoga mats and outdoor gear, there are three different lengths available, allowing you to find a usage that suits you. 【Introduction to Form's 'Product Design'】 Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support that includes various research (market research, awareness surveys, etc.) before planning and development, as well as design, prototyping, product development, consulting related to production and sales, public relations activities, and verification of distribution channels. ■ For more details about our services, please refer to the materials available for download via the "PDF Download" link below.

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Industrial design product development of public/transportation collection carry boxes.

Delivery carry box equipped with a keyless system for Japan Post.

This is a collection and delivery box aimed at enabling Japan Post Co., Ltd. to carry out its mail collection and delivery operations more safely and efficiently. It features a flowing curved surface that provides high strength while achieving maximum lightweight design. The box can be adjusted in height as needed, allowing for a stepless change in loading capacity. It is also equipped with LED lights to assist with nighttime operations. Additionally, as a new technology, it incorporates a keyless system that enhances security and safety, allowing the box to be opened and closed with a built-in wristband. **Introduction to Form's 'Product Design'** Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support that includes various research (market research, awareness surveys, etc.) before planning and development, as well as design, prototyping, product development, consulting related to production and sales, public relations activities, and verification of distribution channels. For more details about our services, please refer to the materials available for download in the "PDF Download" section below.

  • Processing Contract

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Kitchen: Industrial design product development of food storage containers.

A collaboration with the popular kitchen tool brand "OXO," which contributed to the sale of 100 million units in a big hit, featuring pop containers.

OXO, based in New York, was looking for a design company as it considered entering the Japanese market, and through a fortunate connection, we began design development. The "POP Container," which marks our first collaboration with OXO, has been highly regarded in the kitchenware industry for its usability and innovative design, becoming a major hit with over 100 million units sold worldwide. Development between OXO and FORM is still ongoing, and in addition to the original "POP Container," various other products have been commercialized and released to the market. [Introduction to FORM's 'Product Design'] FORM's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support, including various research (market research, awareness surveys, etc.) before entering the planning and development stages, as well as consulting on design, prototyping, product development, production, sales, public relations activities, and verification of distribution channels. For more details about our services, please refer to the materials available for download in the "PDF Download" section below.

  • Processing Contract

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Office scissors industrial design product development.

Deli's "Office Scissors," thoroughly pursued the concept of "grip."

This product was designed with a handle that fits comfortably in the hand, based on statistics gathered from users of various ages and body types to verify an optimal handle shape. The handle is slightly larger to prioritize comfort, featuring an arch that follows the back of the hand, allowing for a relaxed grip. Inside the handle, a highly elastic elastomer material is used. This material provides excellent grip and is non-slip, allowing for a secure hold on the handle. **Introduction to Form's 'Product Design'** Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support that includes various research (market research, awareness surveys, etc.) before planning and development, as well as design, prototyping, product development, and consulting related to production and sales, including verification of public relations activities and distribution channels. For more details about our services, please refer to the materials available for download in the "PDF Download" section below.

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Industrial design product development of joint taps and extension cords for home appliances.

"Joint Tap & Extension Cord" by Ryohin Keikaku, which realizes the idea of a combination tap.

This is an extension cord that separates the tap part and the cord part. You can freely combine the cord lengths (10cm, 1m, 3m, 5m) and the taps (3 outlets, 5 outlets). 【Introduction to 'Product Design' by Form】 Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support from various research (market research, awareness surveys, etc.) before entering planning and development, to design, prototyping, product development, as well as consulting related to production and sales, public relations activities, and verification of distribution channels. ■ For more details about our services, please refer to the materials available for download in the "PDF Download" section below.

  • Processing Contract

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【Kitchen】Industrial design product development of enamel pots.

Enamel pot by Synergy Trading, which developed the original brand of a French culinary school.

The "enamel pot" was designed as an original brand of the traditional cooking school "Le Cordon Bleu," which has been in operation for over 100 years in France. Its substantial weight ensures a high level of sealing, preventing the loss of the natural flavors and nutrients of the ingredients. The entire pot maintains an even temperature, allowing the ingredients to be cooked thoroughly. [Introduction to Form's 'Product Design'] Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support that includes various research (market research, awareness surveys, etc.) before planning and development, as well as consulting on design, prototyping, product development, production, sales, public relations activities, and verification of distribution channels. ■ For more details about our services, please refer to the materials available for download in the "PDF Download" section below.

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Stationery: Industrial design product development of a labor-saving stapler.

Deli's "Labor-Saving Stapler" that achieves a 70% labor-saving rate.

By reviewing the conventional labor-saving mechanisms, we have increased the labor-saving rate by approximately 70%. You can simply press lightly with your fingertips to hold the paper. 【Introduction to Form's 'Product Design'】 Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support that includes various research (market research, awareness surveys, etc.) before entering the planning and development stages, as well as consulting related to design, prototyping, product development, production, sales, public relations activities, and verification of distribution channels. ■ For more details about our services, please refer to the materials available for download in the "PDF Download" section below.

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Industrial design product development of baby hair cutting scissors.

KAI Corporation's "Baby Haircut Scissors" that achieve an easy-to-use size and shape.

The Smily Baby series baby hair cutting scissors feature finger holes that easily accommodate adult fingers. After conducting various tests and user surveys, we developed a design that considers comfortable sizes and shapes to create a more user-friendly product tailored to usage conditions. **Introduction to Form's 'Product Design'** Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support that includes various research (market research, awareness surveys, etc.) before planning and development, as well as design, prototyping, product development, consulting related to production and sales, public relations activities, and verification of distribution channels. For more details about our services, please refer to the materials available for download in the "PDF Download" section below.

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Kitchen: Industrial design product development of "colanders".

OXO's "colander" designed to prioritize ease of handling when combined with a ball.

This is a colander from the Good Grips series. It can be used in conjunction with the separately sold OXO bowls. Adopting a stamping process, all the holes are uniformly round, allowing for excellent drainage and a beautiful appearance. The handle fits securely in your hand and is designed with ease of use in mind when pouring water, especially when stacked on top of a bowl. The bottom of the colander features elastomer feet, ensuring it does not slip during draining and remains hygienic. It is possible to store various sizes of colanders compactly. [Introduction to Form's 'Product Design'] Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support, including various research (market research, awareness surveys, etc.) before planning and development, as well as design, prototyping, product development, consulting related to production and sales, public relations activities, and verification of distribution channels. For more details about our services, please refer to the materials available for download below under "PDF Download."

  • Processing Contract

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Baby stroller industrial design product development.

Tommy's 'stroller' that meets UK safety standards.

The baby adopts a comfortable pushchair style. It features a sliding safety board for easy boarding and alighting, and high suspension that absorbs shocks. It meets the stringent safety standards of the UK, which are considered to be among the toughest in the world. 【Introduction to Form's 'Product Design'】 Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support that includes various research (market research, awareness surveys, etc.) before planning and development, as well as consulting related to design, prototyping, product development, production, sales, public relations activities, and verification of distribution channels. ■ For more details about our services, please refer to the materials available for download below under "PDF Download."

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Industrial design product development of a stationery code storage box.

A design that blends into the space, SanKyo Reel's "Cable Storage Box (File Box)."

The "File Box" blends well into any space, whether on a desk, shelf, or at your feet. It can store not only cords but also power strips, keeping your space tidy. Setting it up is easy; you just need to stick your existing power strip to the underside of the lid, aiming to create a comfortable environment. [Introduction to Form's 'Product Design'] Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support from various surveys (market research, awareness surveys, etc.) before planning and development, to design, prototyping, product development, and even consulting on production and sales, as well as verification of public relations activities and distribution channels. ■ For more details about our services, please refer to the materials available for download below under "PDF Download."

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Industrial design product development of a cookbook holder for the kitchen.

The "OXO Cookbook Holder" from OXO, designed for usability in the kitchen.

The "Popup Cookbook Holder" can hold even thick cookbooks without bending the pages you want to open, allowing you to view the recipes. It can be adjusted to a visible angle, and the transparent screen not only holds the cookbook in place but also keeps it clean. After use, it can be folded for storage alongside cookbooks on your bookshelf. 【Introduction to Form's 'Product Design'】 Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support that includes various research (market research, awareness surveys, etc.) before planning and development, as well as design, prototyping, product development, consulting on production and sales, public relations activities, and verification of distribution channels. ■ For more details about our services, please refer to the materials available for download below under "PDF Download."

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Kitchen travel mug industrial design product development

The "Travel Mug" from OXO, designed for ease of drinking and cleaning.

The OXO "Travel Mug" keeps your drink at the perfect temperature and is convenient for carrying. The square-shaped lid is easy to grip and opens and closes effortlessly. With a vacuum double structure, it can be used for both hot and cold beverages. The seal and drinking spout are removable and washable. It features a simple design that makes it easy to detach and attach. Of course, the bottle part has a non-slip grip that fits comfortably in your hand. The shape of the drinking spout is smooth and designed for easy drinking. With beautiful simple curves and available in five colors, it can be used by anyone, regardless of gender, age, or occasion. [Introduction to "Product Design" by Form] Form's "Product Design" goes beyond just styling colors and shapes. We provide comprehensive support, including various research (market research, awareness surveys, etc.) before planning and development, as well as design, prototyping, product development, and consulting related to production and sales, including verification of public relations activities and distribution channels. For more details about our services, please refer to the materials available for download in the "PDF Download" section below.

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Kitchen pot-type water purifier industrial design product development.

Contributed to an increase from 8% to 16% in market share, Mitsubishi Chemical Cleansui's "pot-type water purifier."

This product is a water purifier with a flap that allows for one-handed refilling while the lid is on. There is no need to remove the lid each time you refill, making it much more convenient than traditional models. It features a deeper grip that makes it easy to hold even with wet hands. 【Introduction to Form's 'Product Design'】 Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support from various research (market research, awareness surveys, etc.) before entering the planning and development stages, to design, prototyping, product development, as well as consulting related to production and sales, public relations activities, and verification of distribution channels. ■ For more details about our services, please refer to the materials available for download below under "PDF Download."

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Industrial design product development for amusement goods.

Contributed to sales of 300,000 units, Oriental Land Company's "Disney Starlight."

This is a product for Disneyland that is used after dark. It changes colors when shaken. We have sold 300,000 units. 【Introduction to 'Product Design' by Form】 The 'Product Design' by Form goes beyond just styling colors and shapes. We provide comprehensive support that includes various research (market research, awareness surveys, etc.) before entering planning and development, as well as consulting related to design, prototyping, product development, production, sales, public relations activities, and verification of distribution channels. ■ For more details about our services, please refer to the materials available for download in the "PDF Download" section below.

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Kitchen: Industrial design product development of kitchen tools.

Kitchen tools from Kai Corporation (peeler, squeezer, scissors) that pursue a smooth user experience.

This is a kitchen tool designed for those who are particular about both cooking and tools, manufactured by Kai Corporation. The blade of the T-shaped peeler from the Select 100 series is set at a 10-degree angle to the handle. This allows for a smooth start to cutting and enables a smooth and even cutting performance. The user-friendly design makes cooking faster and more comfortable and enjoyable. [Introduction to Form's 'Product Design'] Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support that includes various research (market research, awareness surveys, etc.) before planning and development, as well as design, prototyping, product development, consulting related to production and sales, public relations activities, and verification of distribution channels. ■ For more details about our services, please refer to the materials available for download below under "PDF Download."

  • Processing Contract

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[Development Case of San Porch] Form's 'Product Design'

Introducing a product design case for our original product, the "Sun Porch"!

Sun Porch" is our original product that is ideal for accompanying dog walks. It perfectly stores everything you need for a walk. It can be used as a waist pouch, but it was also developed with the idea of attaching it to the handle of a pet stroller for use. 【Introduction to 'Product Design' by Form】 The 'Product Design' by Form goes beyond just styling colors and shapes. We provide comprehensive support that includes various research (market research, awareness surveys, etc.) before planning and development, as well as design, prototyping, product development, and consulting related to production and sales, public relations activities, and verification of distribution channels. ◆ For more details about our services, please refer to the materials available for download below under "PDF Download.

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[Case Study of Tabletop Toy Development] Form 'Product Design'

Introducing the product design case of Epoch's "Tabletop Toy Dorayaki Seesaw"!

This is a product design case of Epoch Company's "Doraemon Desktop Toy Seesaw." It is a compact action game for parties that can be enjoyed at a low price. It was released by Epoch Co., Ltd. as part of the "Doraemon Mini Game Series." 【Introduction to 'Product Design' by Form】 Form's 'Product Design' goes beyond just the styling of colors and shapes. We provide comprehensive support, including various research (market research, awareness surveys, etc.) before planning and development, design, prototyping, product development, as well as consulting related to production and sales, public relations activities, and verification of distribution channels. ◆ For more details about our services, please refer to the materials available for download from the "PDF Download" link below.

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[Development Case of Tabletop Toy Dura Punch] Form 'Product Design'

Introducing the product design case of Epoch's "Tabletop Toy Doran Punch"!

This is a product design case for Epoch's "Tabletop Toy Dora Punch." It is a compact action game for parties that can be enjoyed at a low price. It was released by Epoch Co., Ltd. as part of the "Doraemon Mini Game Series." 【Introduction to Form's 'Product Design'】 Form's 'Product Design' goes beyond just the styling of colors and shapes. We provide comprehensive support that includes various research (market research, awareness surveys, etc.) before planning and development, as well as consulting related to design, prototyping, product development, production, sales, public relations activities, and verification of distribution channels. ◆ For more details about our services, please refer to the materials available for download in the "PDF Download" section below.

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Development Case of Baby Nasal Aspirators: Form 'Product Design'

Introducing the product design case of KAI Corporation's "Baby Nasal Aspirator"!

The "baby nasal aspirator" is used by placing the nosepiece against the baby's nose and sucking on the mouthpiece. Designed with a shape that is gentle for both babies and parents, it is easy to disassemble and clean, featuring a mouthpiece that resembles a musical instrument, making it easy to adjust airflow. It can be fully sterilized by boiling or in the microwave, ensuring cleanliness. 【Introduction to 'Product Design' by Form】 Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support from various research (market research, awareness surveys, etc.) before planning and development, to design, prototyping, product development, as well as consulting on production and sales, public relations activities, and verification of distribution channels. ◆ For more details about our services, please refer to the materials available for download in the "PDF Download" section below.

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[Development Case of Handy Two-Hole Punch] Form 'Product Design'

Introducing the product design case of King Jim's "Handy Two-Hole Punch"!

This product is a lightweight and compact two-hole punch. The body is made from PP (polypropylene) through integrated molding, resulting in fewer parts, making assembly simple and allowing for low-cost production. It is slim, easy to carry in a bag, and the punched waste can be easily disposed of. 【Introduction to Form's 'Product Design'】 Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support, including various research (market research, awareness surveys, etc.) before planning and development, design, prototyping, product development, as well as consulting related to production and sales, public relations activities, and verification of distribution channels. ◆ For more details about our services, please refer to the materials available for download below under "PDF Download."

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[Development Case of Code Storage Clips] Form's 'Product Design'

Introducing the product design case of SANKYO Reel's "Code Storage Clip (Roll Clip)"!

The annoying leftover cords that are tangled up in your bag can be neatly organized with "Roll Clip." Just wrap it up and snap it shut. It's also convenient for slightly adjusting the length for use. We offer a variety of colors, and you can easily color-code them by type of cord, making them useful not only in your bag but also in Modules and Files. **Introduction to Form's 'Product Design'** Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support from various research (market research, awareness surveys, etc.) before planning and development, to design, prototyping, product development, and even consulting related to production and sales, as well as verification of public relations activities and distribution channels. For more details about our services, please refer to the materials available for download below under "PDF Download."

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[Development Case of Multi Blender] Form's 'Product Design'

Introducing the product design case of Kai Corporation's "Multi Blender"!

This is a product design case of the "Multi Blender" by Kai Corporation. With six attachments including a mincer, masher, juicer, whisk, peeler, and grinder, various cooking tasks can be accomplished. It features an easy-to-use handle that fits comfortably in the hand. 【Introduction to 'Product Design' by Form】 Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support, including various research (market research, awareness surveys, etc.) before planning and development, as well as consulting related to design, prototyping, product development, production, sales, public relations activities, and verification of distribution channels. ◆ For more details about our services, please refer to the materials available for download via the "PDF Download" link below.

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Examples of Development of Various Pet Products: Form's 'Product Design'

Introducing our original product design case for the "Pet Carrier Bag & Buggy"!

This is a new pet product from our company, designed with universal accessibility in mind for both people and pets. It can be used as a bag on its own, but it can also be attached to a buggy, allowing you to carry your pet just like you would carry a human baby in a stroller. The development was inspired by the aging pet population, and the carrier bag has won the GOOD DESIGN Award. **Introduction to Form's 'Product Design'** Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support that includes various research (market research, awareness surveys, etc.) before planning and development, as well as consulting related to design, prototyping, product development, production, sales, public relations activities, and verification of distribution channels. For more details about our services, please refer to the materials available for download below under "PDF Download."

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[Development Case of Silicon Steamer] Form's 'Product Design'

Introducing the product design case of MAQUINO's "Silicone Steamer"!

This product is a silicone steamer that allows for quick cooking in the microwave. It is made from high-density platinum silicone, which does not have the unpleasant odor or color transfer typical of silicone. Even when cooking at high temperatures, the container does not get hot, allowing you to carry it by the handle directly, and it has been designed with a shape and texture similar to ceramic so that it can be served at the dining table. **Introduction to Form's 'Product Design'** Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support, including various research (market research, awareness surveys, etc.) before planning and development, design, prototyping, product development, as well as consulting related to production and sales, public relations activities, and verification of distribution channels. For more details about our services, please refer to the materials available for download under "PDF Download" below.

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[Case Studies of Logo and Signboard Design] Form's 'Product Design'

Introducing the product design case of the logo and store sign design for "Mada A~ru Chiba," operated by the Chiba Prefecture Chamber of Commerce and Industry!

This is the logo and store sign design for "Mada Aaru Chiba," operated by the Chiba Prefectural Chamber of Commerce and Industry. This shop is an antenna store that handles lesser-known specialty products and local delicacies from Chiba Prefecture. It operates under the concept that "there are still good things in Chiba," not just famous souvenirs. The design incorporates the blue used in the Chiba Prefecture flag, resembling the name of a historic store. **Introduction to Form's 'Product Design'** Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support, including various research (market research, awareness surveys, etc.) before planning and development, as well as consulting related to design, prototyping, product development, production, sales, public relations activities, and verification of distribution channels. For more details about our services, please refer to the materials available for download in the "PDF Download" section below.

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Case Study of Pitcher-Type Water Purifier: Form 'Product Design'

Introducing the product design case of Mitsubishi Rayon Cleansui's "Pitcher Type Water Purifier CP025"!

This is the "Pitcher Type Water Purifier CP025" from Mitsubishi Rayon Cleansui. By integrating the reservoir tank and the main body into a single mold, it achieves a compact and clear appearance. Despite its compact body that fits neatly in the refrigerator door pocket, it can supply 2 liters of water, taking into consideration ease of use in daily life. It is equipped with a high-speed sterilization filter that removes 15 substances from Mitsubishi Rayon Cleansui. **Introduction to Form's 'Product Design'** Form's 'Product Design' goes beyond just styling colors and shapes. We provide comprehensive support, including various surveys (market research, awareness surveys, etc.) before planning and development, as well as consulting related to design, prototyping, product development, production, sales, public relations activities, and verification of distribution channels. For more details about our services, please refer to the materials available for download below under "PDF Download."

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[Case Study of Lunch Box Development] Form's 'Product Design'

Introducing OXO's product design case for "bento boxes"!

The OXO "bento box" combines two containers in a cross shape into one tier, allowing you to easily hold and eat with one hand. When crossed, it locks in place, preventing any spillage. The compartments are separated, so flavors do not mix, and you can keep hot and cold items, as well as condiments, separate. Each container comes with a silicone lid that minimizes leakage, making it convenient for transport. 【Introduction to 'Product Design' by Form】 The 'Product Design' by Form goes beyond just styling colors and shapes. We provide comprehensive support from various research (market research, awareness surveys, etc.) before planning and development, to design, prototyping, product development, and even consulting on production and sales, as well as verification of public relations activities and distribution channels. ◆ For more details about our services, please refer to the materials available for download below under "PDF Download."

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Form's "Product Design" [Examples of Kitchenware]

A collaboration case with the popular kitchen tool brand "OXO." We supported the product design of kitchenware.

**Case Study of Kitchenware 'Product Design'** When OXO, based in New York, was considering entering the Japanese market, they were looking for a design company and, through a fortunate connection, began design development. The "POP Container," the first collaboration with OXO, has been highly regarded in the kitchenware industry for its usability and is recognized as a groundbreaking design, becoming a major hit with over 80 million units sold worldwide. The development between OXO and FORM continues even in 2019, with various products being commercialized in addition to the original "POP Container." **What is FORM's 'Product Design'?** Our product design goes beyond just styling colors and shapes. We provide comprehensive support that includes various research (market research, awareness surveys, etc.) before entering the planning and development stages, as well as consulting related to design, prototyping, product development, production, sales, public relations activities, and verification of distribution channels. For more details about our services, please refer to the materials available for download in the "PDF Download" section below.

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Introducing the development process of Form's "Product Design".

Introducing the development process in product design, from research to planning/design requirements, design development, design, prototyping, and support for molds/mass production.

The development process of "product design" at Form includes not only design but also a wide range of activities from various research to mass production support. ■Research By conducting extensive research from related products to user purchasing awareness, we grasp the brand's direction and reflect it in design requirements. ■Planning/Design Requirements Clarifying specifications, product planning, and design requirements. Abstract goals such as "soft" are set in numerical terms as much as possible. ■Design Development Implementing specific product ideation. Producing deliverables appropriate for each phase, from rough concept sketches to 3D renderings as completion forecasts. ■Design Using CAD, we carry out designs for drawings for prototypes and product drawings that can be used for mold design, depending on the situation. ■Prototyping Creating working prototypes and conducting tests with the target audience to use them and evaluate against design requirements. ■Mold/Mass Production Support Resolving various manufacturing challenges while communicating with engineers and factories. ◆For more details about our services, please refer to the materials available for download in the "PDF Download" section below.

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Comprehensive design company centered on product design: Introduction to Form.

Comprehensive support for "creating" centered around product design, including market research, product design, verification of distribution channels, and marketing!

First and foremost, what we consider most important is that "it must be safe and secure." To achieve this, we conduct various experiments and verifications, quantifying the data. We call this "scientific design." Furthermore, we create products only after creating concepts. We aim to go a step further than merely fulfilling user requests, making proposals based on these trends, and we will continue to be a design company that advances "design-driven" approaches. ◆ For more details about our services, please refer to the materials available for download below under "PDF Download."

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Presentation of a poster on the product design development process.

We provide comprehensive support for product design, including research, planning, design development, engineering, prototyping, and mold creation. We also accept requests for each individual process.

At our company, which specializes in product design, we provide meticulous services from the research and planning stages all the way to production. In development, we support product design comprehensively, including: - Research (market research, patents) - Planning (business strategy, concepts) - Design development (sketches, discussions) - Design (shape design, mechanism design) - Prototyping (verification, trial and error) - Molding (mold design, mold adjustment) We also accept orders for each individual process. Additionally, our company engages in design development across various fields, including everyday goods, welfare products, and medical supplies. We also handle package design, mass production arrangements, and advanced development (advance design). You can view the poster by downloading the PDF from the link below.

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Presented the poster for the Form Design Award 2019.

Comprehensive support for "creating" centered around product design, including market research, product design, verification of distribution channels, and marketing!

Our company provides comprehensive support for product commercialization, focusing on product design. We assist with everything from product planning, exterior design, UI, design, prototyping, and mechanical design to research and development and mass production, as well as package design, graphic design, and branding, supporting the entire "creation" process. In the 2019 Design Award poster, we showcase various products designed by our company. ◆ You can view the poster by downloading the PDF below.

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Introduction to Form's "Product Design"

Comprehensive support for "creation" centered around product design, including market research, product design, distribution channel verification, and marketing!

The "Product Design" at Form is not limited to just the styling of colors and shapes. We provide comprehensive support that includes various research (market research, awareness surveys, etc.) before entering the planning and development stages, as well as consulting related to design, prototyping, product development, production, sales, public relations activities, and verification of distribution channels. Our company, equipped with this comprehensive know-how, has been involved in product design across a wide range of fields, from everyday goods to welfare products, medical supplies, and industrial products. ◆ For more details about our services, please refer to the materials available for download below under "PDF Download."

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[Development Case of Pop Scoop] Form's 'Product Design'

Introducing the product design case of OXO's "OXO Pop Scoop"!

The "OXO Pop Scoop" is a rice cup that can be used in conjunction with the Pop Container series. It can be stored by attaching it to the underside of the lid, so there is no need to prepare a separate cup, and it won't get buried and become invisible inside the container. With a handle that has a comfortable grip and a shape that fits the lid of the Pop Container for easy scooping, it can be used without any stress. 【Introduction to 'Product Design' by Form】 The 'Product Design' by Form goes beyond just styling colors and shapes. We provide comprehensive support, including various research (market research, awareness surveys, etc.) before planning and development, design, prototyping, product development, as well as consulting related to production and sales, public relations activities, and verification of distribution channels. ◆ For more details about our services, please refer to the materials available for download below under "PDF Download."

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