This is a product development training utilizing the 3X4 cross-design management method, which has a proven track record at industrial testing centers and seminars hosted by chambers of commerce across the country.
Many small and medium-sized manufacturing companies are struggling with new market development and new product development. Even when it comes to product development, they often don't know where to start... they are unsure how to sell and deliver products to customers... We hear many such voices. Design is part of product development, but due to the difficulty of assessing aesthetics, it has often been viewed as a black box. However, it is also a function that can listen to both manufacturing and sales voices. From that perspective, we have developed a method called "3x4" (considering the circumstances of people, products, and distribution/sales in four steps) that looks at the interconnected aspects of manufacturing, users, and distribution. We have a proven track record of consulting across various industries and development levels, and there are no other training programs that make results visible through design. Companies struggling with customer satisfaction and profit achievement are encouraged to contact us.
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basic information
- We can accommodate a variety of individual businesses, small and medium-sized enterprises, organizations, and circles. - The sessions will be held for 4 to 5 hours a day, with more than 4 sessions. - Participation is possible with approximately 4 to 15 participants. - The training will use a writing method with Post-it notes, sign pens, and copy paper. - The cost will be estimated based on the desired level and number of sessions, so please contact us separately for more information.
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Applications/Examples of results
Kyoto Prefecture Small and Medium Enterprise Center Design Management Study Group Aomori Prefecture Industrial Technology Center Hirosaki Regional Research Institute Product Development Training Ishikawa Prefecture Iron and Machinery Association Design Seminar Hokkaido Design Management Forum Design Management Seminar Oita Prefecture Industrial Technology Center Idea Generation Training for Product Development Tochigi Prefecture Industrial Promotion Division Monozukuri Design School Akita Prefecture Department of Industrial Labor Industrial Design Skill Up Training Yamagata Prefecture Industrial Technology Center Excellent Design School Fukui Prefecture Industrial Technology Center Product Brand Power Development Seminar Yamanashi Prefecture Industrial Technology Center Yamanashi Monozukuri Design School Tsubame Sanjo Local Industry Promotion Center Lifestyle Design Industry Creation Project Fukui Prefecture Industrial Technology Center Product Brand Power Development Seminar Ehime Prefecture Industrial Technology Center Small and Medium Enterprise Technician Training Kumamoto Prefecture Industrial Technology Center Industrial Design Training Echizen City Industrial Policy Division Business Support Seminar Chubu Bureau of Economy, Trade and Industry Small and Medium Enterprises Intellectual Property Seminar Small and Medium Enterprise University (Tokyo, Asahikawa, Sanjo, Seto, Hiroshima, Hitoyoshi campuses) In-house Training for Sock Manufacturers Stationery Manufacturer Seminar Marketing Research Association Design Management Seminar (2004-2009)
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Company information
Cruz Co., Ltd. began its activities in 1982 as a design company for industrial products. In recent years, it has been recognized as a design consultation company capable of supporting specific new business and product development through consultations and projects, utilizing the method "3×4 Cross Design Management," which leverages its extensive experience in diverse product development. Additionally, it has developed a rare in-house product for a design company, the "Self-Supporting Space Composition Frame 'House Inner'," which is being proposed as a solution for various spaces where different functions arise, such as residential spaces, commercial spaces, manufacturing sites, and exhibitions. Cruz will continue to work hand in hand with everyone in the manufacturing industry, aiming for unique, beautiful, and attractive product creation, and will support the development of sellable products that represent customer satisfaction and corporate profits through its product development OS, "3×4 Cross Design Management."