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AR advertising

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last updated:Mar 02, 2020

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Would you like to combine a new advertising style using AR (augmented reality) with printed materials such as catalogs and brochures for more effective promotional activities?

Sales Promotion By adding AR advertisements to product packaging, catalogs, and pamphlet covers, and playing promotional videos or videos explaining convenience and usage, a concrete image of the product or service can be created that cannot be conveyed through print alone. This not only stimulates the desire to purchase but is also effective in guiding access to websites, social media pages, and e-commerce sites through links displayed on the screen. Example 1: Play a promotional video from the company pamphlet Example 2: Attach an image of the product catalog to a business card Example 3: Play a character dance video from the product packaging Customer Attraction Promotion By adding AR advertisements to flyers and posters for events and exhibitions, and playing videos of previous event scenes or product promotions, a sense of presence that cannot be conveyed through print alone can be displayed, along with visitor benefits, thereby increasing the effectiveness of attracting customers.

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AR advertising

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  • Related Link - http://www.ppkakou.co.jp/koukoku

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basic information

AR advertising is a "new form of printed material" that provides visual information that cannot be fully conveyed through existing paper media, in a more effective way. AR (Augmented Reality) refers to a technology that adds information to the "real world" through screens such as smartphones, differing from VR (Virtual Reality), which is "virtual reality." Specifically, by simply holding a smartphone with a downloaded app over printed materials like flyers, posters, business cards, or product packaging, videos, audio, images, and text can automatically play back through the screen, enabling immersive product explanations and compelling advertisements! Existing "QR codes," which allow links to video playback, need to be printed on the paper, which can compromise space and design. However, "AR advertising" can recognize the printed material itself as a "marker" to trigger videos, preserving design integrity! Moreover, "AR advertising" can link videos to already printed materials and allows for flexible responses, such as changing videos based on timing, making it effective for promoting products and enhancing event advertising effectiveness!

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Prices may vary depending on the publication period, so please feel free to contact us.

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Business card Company brochure Product catalog Product packaging Other promotional materials such as flyers and posters

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Printing Industry

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Are you looking for a company that can perform PP processing? Our company is a subcontractor that receives requests for PP processing (PP lamination) from printing companies, binding companies, and paperboard manufacturers. To meet the needs of our distant customers as much as possible, we maintain a rich inventory of films in various sizes, and for general PP processing, we can start processing immediately after the printed materials arrive at our company, with the fastest shipping on the same day, delivering high-quality, low-cost processed products to our customers. In addition to PP processing, we also handle "underlay processing" using rigid PVC, "lamination processing" that can accommodate large sizes and menu creation, and "foil stamping" for clear file personalization and printed materials.

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