Branding that brings out the value of the company. Supporting activities by employees!
"Branding that discovers something new." Shall we involve employees and create it together? Support for innovation that redefines the meaning of the company.
Future Park offers a consulting service that supports companies from both branding and employee education perspectives (learning the fundamentals of branding, marketing, design, channel development, sales promotion, etc.). It is a branding activity that refines the inherent value and existence value of a company to align with the upcoming era. Companies will re-examine their long-cultivated history, culture, customs, technologies, products, services, and existing markets from various angles, and undertake brand transformation tailored to the new era and new customer segments. 【Benefits】 ■ We will leverage your company's resources to create a brand (business) that fits the current era. ■ By viewing your products and services from an objective perspective, the essential strengths and challenges will become clear. ■ Since we are engaged in various industries and companies, we will provide proposals that are not constrained by your company's preconceived notions. ■ While considering the risks anticipated when refreshing the brand, we will also strategically advance the way to start at the execution stage. ■ We will propose collaborations with different industries as needed. *Please feel free to contact us for more details.
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<Project Management> □ We will organize a project team within the company (including young staff) and take the lead in advancing the project. Our approach combines employee training and business development, and we continuously adjust the meeting agenda based on the feedback from each meeting. During the stage of considering specific brand proposals, we will act as the creative director, generating ideas that will serve as a catalyst and drawing out your opinions. Additionally, we can also take the lead in managing the project. <We Address the Following Challenges> ■ We want to break free from recession-hit industries and aim for value-added businesses. ■ We want to transition from a low-cost business model to a high-value-added business. ■ There are business opportunities around us, but our internal organization is chaotic and we are unable to grow. ■ Our business is currently experiencing stable growth, so we want to explore new fields while we can. ■ We are involved in too many things, and our company's core focus may be wavering. ■ We want to transition from real-world business to internet-based business. *Please feel free to contact us for more details.
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Shall we find something new together? I want to start a new business, but how should I proceed? We are experimenting within our company, but we can't seem to find a breakthrough. All we can see are saturated markets based on user needs alone. I somewhat understand design thinking, but I haven't reached the point of applying it in practice. I want to implement (learn about) design management, but while I understand it at a general knowledge level, I don't know how to structure or navigate it in the field. These voices are often heard online. The mission of Future Park is "a park where something new can be found." We provide support in deriving hidden user needs and products/services from insights, and in designing new businesses or products/services. We also support rebranding by extracting insights for the next generation or era from the current brand. To create new businesses, we start by designing user insights that will become "something new" and the inherent value of the seeds that exist within the company. Shall we find "something new" together? [Free trial consultation available online]