Case Study of Digital Asset Management "CIERTO" at Daiwa House Industry Co., Ltd.
Visualization, sharing, and utilization of vast promotional content! A case study that significantly improved operational efficiency.
We would like to introduce a case study on the implementation of the digital asset management system "CIERTO" at Daiwa House Industry Co., Ltd. We consolidated various internal data into "CIERTO," creating an environment where internal stakeholders can view, obtain, and share data online. This has enabled efficient data sharing in a secure environment. By centralizing data management, we established an environment where data can be searched, verified, and reused in real-time, leading to increased productivity across departments. We achieved a reduction of over 75% in labor for catalog production tasks and over 50% for video production tasks. 【Overview】 ■ Issues - Risks of loss, damage, and leakage due to data sharing via DVD - Production data could only be viewed on specific devices - Management and verification of licensing information were analog and involved excessive work ■ Results - Visualization, sharing, and utilization of a vast amount of promotional content - Achieved efficient data sharing in a secure environment - Streamlined secondary use of content through the utilization of image and video conversion *For more details, please refer to the PDF document or feel free to contact us.
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【Main Utilization Methods】 ■Immediate data verification through rich preview features in InDesign, Illustrator, etc. ■Improved productivity in operations through the secondary use of controlled data ■Smooth data sharing with internal and external stakeholders ■Unified brand image through permission information management *For more details, please refer to the PDF document or feel free to contact us.
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[Achievements] ■ Daito Kentaku Co., Ltd. *For more details, please refer to the PDF document or feel free to contact us.
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Company information
Our company provides IT solutions that support content production environments centered around Digital Asset Management (DAM). By offering IT solutions that support the diversifying media and content production environments, we enhance productivity in media production for corporate promotions and marketing activities, as well as streamline content management and production workflows in the media and entertainment sectors.