Is the price of novelties determined by law? Caution is needed regarding the Prize Display Law.
This article explains the laws regarding the pricing of novelties. If you are considering creating novelties, please use this as a reference.
- The price of novelties is determined by the Prize Offering Law! A novelty refers to goods distributed free of charge as part of advertising and promotional activities. On the other hand, when distributing them, they must be produced within the amount specified by the Prize Offering Law. The Prize Offering Law is a regulation that requires truthful representation when providing prizes and gifts from the perspective of consumer protection. Since novelties are distributed free of charge, if expensive novelties are produced, many people will gather. In other words, if a novelty is produced at too high a price, it may lead to irrational product selection. If such a situation were allowed to occur freely, it could potentially disadvantage consumers, which is why the Prize Offering Law sets a price ceiling. - Novelties fall under the category of total gifts according to the Prize Offering Law. The price ceiling for novelties as determined by total gifts is as follows: If the amount paid by the customer is less than 1,000 yen, the maximum value of the prize is 200 yen. If the amount paid by the customer is 1,000 yen or more, the maximum value of the prize is 20% of the payment amount, or 100 yen as a general rule if there is no payment.
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When distributing novelties, be mindful of the legal price limits. In case of violation, it will generally be resolved with a corrective recommendation, but in the worst-case scenario, it could lead to criminal penalties. Therefore, always confirm legal matters when producing novelties. You can feel secure by entrusting the production of novelties to professionals! Our company, Koshio Industry, handles a variety of novelties. We collaborate with carefully selected design firms, promotion companies, and branding agencies to provide optimal planning and design tailored to our customers' needs and desires. Additionally, one of our strengths is that we consistently manage everything from product planning to design, engineering, and production. We strive to make proposals that resonate with our customers' feelings, so even those who are unfamiliar with the law regarding novelty production for the first time can feel at ease. We will support you while sharing legal knowledge throughout the process of producing novelties. If you are considering producing novelty goods, please feel free to contact us through our website.
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Koshioka Sangyo Co., Ltd. has been responding to various customer requests for over 50 years since its establishment, manufacturing products from parts to finished goods through made-to-order production. Leveraging that experience, we have now centralized the entire process from market research for "delightful products" starting with product creation, to planning/design, design, prototyping, production, and shipping. Our efforts have been well received by companies such as amusement parks and restaurant chains. Additionally, we have embarked on a novelty (MONOCOTO LAB) business to assist customers with their challenges, enhancing added value, defining their existence, and contributing to society. We are also focusing on design development and advancing our own product commercialization, which has been appreciated by companies in the entertainment industry and beyond.