How to Utilize the Sales Tool "New Three Sacred Treasures"! Introduction to the Basics of SFA and Differences from CRM.
Currently, one of the tools that many companies are looking forward to is SFA (Sales Force Automation), which is considered one of the "three sacred treasures" of modern sales activities. It leads to groundbreaking advancements in sales activities, such as "customers were captivated" and "the quality of leads has changed." To stay within budget, cost is a concern when selecting tools. However, a cheaper SFA does not necessarily guarantee the expected results. In this article, we will summarize the characteristics and features of SFA, as well as pricing information, and introduce six recommended SFA software options. *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.*
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Softbrain has been a domestic vendor providing CRM/SFA (Sales Support and Customer Management System) with its "e-Sales Manager" since 1999. It has a track record of implementation in over 5,500 companies across more than 185 industries. In recent times, as the decline in the working population is lamented, "improving business productivity" and the supporting "execution of DX (Digital Transformation)" have become essential. Softbrain supports true sales DX with digital solutions (CRM/SFA) and professional services (implementation support and utilization support). Effortless yet results-driven! A stress-free CRM/SFA [e-Sales Manager Remix]: https://www.e-sales.jp/ *Based on our achievements and the Japan Standard Industrial Classification.