We explain the basic concepts of strategies for growing a company (future breakthrough power) through three themes. Please use this as a reference.
We would like to introduce the perspective of our company's Meister: "Marketing Strategy Based on a Concept." The basic value is the foundation of brand value and refers to the fundamental quality of a product. For watches, it means accurately keeping time; for food and beverages, it means being safe; for automobiles, it means having functions (such as speed, passenger capacity, and load capacity) and safety that match the intended use. First, the recognition of this basic value being perfectly present is where it all begins for the user. However, if it ends with just this basic value, it becomes a commodity. *For more details, please download the PDF or contact us.
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【Introduction Theme Part One】 ■Basic Values ■"Value" is not "value" unless recognized by the buyer ■Concept marketing that targets a specific audience
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For more details, please download the PDF or feel free to contact us.
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Our company is engaged in businesses such as management consulting specialized for small and medium-sized enterprises, training for playing managers, and providing systems for human resource development utilizing videos. We address various concerns that companies face, such as "I want to create a company that feels like a company," "I want to break through the sales barrier," and "There is no management system."