By repeatedly validating with users and creating the UI, we elevate it to a user-friendly interface!
We would like to introduce a case study where we conducted UI production to user testing (prototyping) for a new service. In creating the UI for the new service, we wanted to adjust the UI while verifying user usability and our assumptions, but we received inquiries about not knowing how to proceed with the project. Therefore, we established the minimum necessary functions, UI, and requirements for user verification, created a prototype (verification UI), conducted user verification, and based on the results, we improved usability and the value provided while enhancing the accuracy of the UI. 【Case Overview】 ■Request - We would like to solidify the UI proposal while repeatedly conducting UI production and user verification. ■Results - Implemented the UI with confidence in user needs and usability. - Provided a simulated experience of the service from the user's perspective through the prototype tool. - Learned the process of conducting user verification and how to reflect it in the UI. *For more details, please download the PDF or feel free to contact us.
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Designers are like "interpreters" in business creation, possessing both a "user perspective" that accurately captures needs and a "business perspective" that utilizes business acumen. Our company leverages this characteristic of designers to consider from both the user and business perspectives: - What is the "truly necessary" thing for users? - How should it be incorporated into the business? We provide comprehensive support for the growth of our clients' businesses.