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  6. Gently pushing from behind. How to create reassuring proposals.

Gently pushing from behind. How to create reassuring proposals.

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last updated:May 31, 2025

セールスツールマーケティング
セールスツールマーケティング
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We will introduce a "reassuring proposal" that alleviates your concerns and gently encourages you.

When proposing products, customers often respond sluggishly, ending with phrases like "I'll think about it" or "I'll wait and see." Even if the product has clear benefits and the ability to solve problems, simply proposing it does not lead to significant progress. Adopting a new product means "changing the 'now'" for the customer. - Even if they will change eventually, is it correct to change now? - Can the change be made smoothly and successfully? - Will the change yield sufficient results? Customers face various anxieties when considering the adoption of new products. We will introduce a way to create proposals that support customers' anxieties and help alleviate them.

    Catalog and manual creation
こくちーずバナー3

Gently pushing from behind. How to create reassuring proposals.

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こくちーずバナー3 200x200.jpg

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The customer's concerns mainly revolve around three questions: "Is it right to change now?", "Can it be changed smoothly?", and "Will it yield sufficient results?" Given the various "headwinds" such as the impact of the global economy, labor shortages, and rising costs, it is not difficult to propose "changing now." However, this alone does not significantly differ from previous proposals. The key points are: 1. A "preliminary diagnosis" on what and how to change, and 2. Effect verification and improvement support after implementation. Instead of pushing for immediate product adoption, we first propose a preliminary diagnosis to make it easier for the customer to consider. Additionally, to convey that we are not just "selling and leaving," we promise effect verification and improvement support after implementation. This preliminary diagnosis and effect verification will introduce new efforts, but once you grasp the technique, it will become a "template." Furthermore, being able to document the implementation effects with specific numbers will serve as a powerful tool during new sales. Rushing for results = orders will quickly be seen through by the customer. I hope you can see that there is a proposal method that gently pushes the customer forward step by step, allowing us to move forward together.

Price information

- The creation of proposal scenarios (A4 one-sheet worksheet) is free of charge. - If the proposal scenario is to be turned into a tool, an additional fee will be charged (approximately 30,000 to 150,000 yen).

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Regardless of the size of the company, customers from any industry, such as manufacturers, trading companies, and service industries, can use our services. However, it is not suitable for businesses that are chosen based on the credit of companies or individuals rather than products or services (e.g., network businesses, etc.). It is also not suitable for products that are chosen based on image or intuition, such as fashion or art.

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Gently pushing from behind. How to create reassuring proposals.

Gently pushing from behind. How to create reassuring proposals.

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セールスツールマーケティング

セールスツールマーケティング

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By effectively utilizing sales tools such as proposal documents, you can reduce waste and inefficiencies in sales activities, and quickly improve the sales efficiency of all salespeople, regardless of individual abilities. By employing various marketing techniques to uncover "values that resonate with customers" and creating proposal documents that convey this value alongside sales scenarios, we contribute to the success of your business negotiations and strengthen your sales efforts. Using proposal documents and sales scenarios that effectively communicate value allows you to achieve results immediately, without waiting for individual skill improvement. In actual cases, results have appeared immediately after implementation, with orders doubling by the second month.

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