Examples of Utilizing CRM/SFA for Product Development and Improvement in the Manufacturing Department
By strengthening the collaboration between the sales and research & development departments, we can reduce the risk of producing incorrect products.
Here are examples of how CRM/SFA is utilized in the actual operations of the manufacturing industry (manufacturing sector). By utilizing CRM/SFA, it becomes easier to make adjustments according to the realities of the manufacturing site, such as manufacturing processes and production planning, thus addressing the challenge of not knowing whether the produced goods meet customer demands. Strengthening collaboration between sales and research & development departments can help mitigate the risk of producing incorrect products. [Other Utilization Examples] ■Challenges - Unable to establish production plans considering demand fluctuations. ■Effects - Plans can be made not only based on anticipated demand from sales but also incorporating concepts such as standardization and generalization from the research and development department. *For more details, please download the PDF or feel free to contact us.
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Softbrain has been a domestic vendor providing CRM/SFA (Sales Support and Customer Management System) with its "e-Sales Manager" since 1999. It has a track record of implementation in over 5,500 companies across more than 185 industries. In recent times, as the decline in the working population is lamented, "improving business productivity" and the supporting "execution of DX (Digital Transformation)" have become essential. Softbrain supports true sales DX with digital solutions (CRM/SFA) and professional services (implementation support and utilization support). Effortless yet results-driven! A stress-free CRM/SFA [e-Sales Manager Remix]: https://www.e-sales.jp/ *Based on our achievements and the Japan Standard Industrial Classification.