In the era of generative AI, "corporate evaluation" is determined not by searches but by whether it is "cited."
This document provides a detailed explanation of the new fundamentals of customer acquisition that small and medium-sized enterprises should know now. We also introduce the benefits that GEO brings to companies, such as being "chosen even without being searched," the knowledge of all employees being turned into assets, and long-term evaluations that do not decline. AI tools like ChatGPT, Gemini, and Copilot are looking for "reliable sources of information to generate answers." As a result, the need for GEO (Generative Engine Optimization) has arisen. GEO is a mechanism that allows companies to gain trust by being cited by AI. 【Contents (partial)】 ■ Introduction | The End of the SEO Era and the Emergence of "GEO" ■ Vol.1 From "Discovery" to "Trust" in the AI Era ■ Vol.2 The Shift in Search from "Human → AI" ■ Vol.3 The Core of GEO is Creating "Reasons to be Cited" ■ Vol.4 Fighting in a "Forest of Context" Rather than a Sea of Information *For more details, please download the PDF or feel free to contact us.
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【Other Published Content】 ■Vol.5 The Limits of SEO and the Necessity of GEO ■Vol.6 The Benefits of GEO for Companies ■Vol.7 The Essence of GEO is Being a "Company Without Errors" ■Vol.8 How is "Depth of Expertise" Evaluated? ■Vol.9 "Systematization of Trust" is the Company's Weapon ■Vol.10 Summary of the Ideology Section | GEO is the Crystallization of Brand Ideology *For more details, please download the PDF or feel free to contact us.
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