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Mirai Life West Japan discusses 'Sales DX Strategy centered on Sales Tech'

Mirai Life West Japan discusses 'Sales DX Strategy centered on Sales Tech'

What are the results obtained by building a cooperative system with our company! Introducing the WEB seminar report.

Mirai Life West Japan positioned the shift away from a revenue structure heavily reliant on the energy business as an important strategy. What was emphasized was the enhancement of sales capabilities and strengthening of management, as well as the establishment of an information infrastructure for deepening customer relationships. What results did Mirai Life West Japan achieve by building a cooperative system with Softbrain? We will thoroughly analyze the sales DX strategy centered on sales tech. *For detailed content of the column, please refer to the related link. For more information, feel free to contact us.

  • Sales Skills Seminar
  • Management Seminar

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Useful know-how materials

Useful know-how materials

We have released a knowledge document on PDCA, OODA, and the realization of DX in the sales department!

On our company website, we introduce useful know-how materials that can be downloaded. We provide explanations about PDCA and OODA that can be used in sales environments to achieve results even in rapidly changing times, as well as the journey towards solving challenges and establishing digital tools for realizing DX in the sales department. We encourage you to take a look. *For detailed content of the column, you can view it through the related links. For more information, please feel free to contact us.

  • Technical and Reference Books
  • SFA/Sales Support System

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What is the new normal way of working? Things to tackle and key points for sales.

What is the new normal way of working? Things to tackle and key points for sales.

Explaining the measures necessary for companies to grow in the new normal era.

The new normal era brought about by the novel coronavirus has significantly changed our lives and ways of working. As consumer behavior and lifestyles have changed due to the new normal, companies are required to respond in various ways. Even now, as the new normal has become widespread, further efforts for change are necessary. In this article, we will explain the changes in business, work styles, and lifestyles due to the new normal, as well as the measures necessary for companies to grow in the new normal era. *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.

  • SFA/Sales Support System

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What is the new normal? Work styles required by companies and measures to strengthen.

What is the new normal? Work styles required by companies and measures to strengthen.

We will explain changes in work styles and business, as well as measures that companies want to strengthen further.

The "new normal" refers to the significant changes that have occurred in society becoming commonplace and established without us realizing it. The major changes in business and work styles brought about by the new normal due to the COVID-19 pandemic are already becoming normalized, but there are still many challenges, and companies are required to implement measures to address these issues. This article will explain the changes that have occurred in the new normal and the measures that companies want to further strengthen as the new normal becomes more widespread. *For more detailed information, please refer to the related links. Feel free to contact us for more details.

  • SFA/Sales Support System

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What is nudge theory? A clear explanation from familiar examples to business applications.

What is nudge theory? A clear explanation from familiar examples to business applications.

The use of nudge theory is also effective in "sales"! Here are 6 steps to incorporate it into your business.

Nudge theory is a concept that encourages specific behaviors by subtly guiding people's everyday choices and decision-making. This theory is useful for understanding consumer behavior and formulating business strategies. In this article, we will introduce the basics of nudge theory, its applications, and various case studies that expand the possibilities for companies and organizations to create new value. *For more detailed information, please refer to the related links. Feel free to contact us for further inquiries.*

  • Sales Skills Seminar

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Seven Common Traits of Successful Salespeople | Sales Skills Required in Today's Era

Seven Common Traits of Successful Salespeople | Sales Skills Required in Today's Era

An explanation of the sales skills needed for the coming era!

Are you aware that in today's era, simply being able to "sell" does not necessarily make someone an excellent salesperson? Successful salespeople possess seven common elements that are relevant across all eras, as well as additional qualities that are particularly necessary in today's environment. In this article, we will explain the seven essential commonalities required for effective salespeople, along with the sales skills needed for the future. *For more detailed information, please refer to the related links. Feel free to contact us for further inquiries.*

  • Sales Skills Seminar

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Promoting work style reform! What are the key points to support corporate growth?

Promoting work style reform! What are the key points to support corporate growth?

Introducing four steps to realize a review of work styles and three key points for successfully implementing work style reform!

Since the implementation of the Work Style Reform-related laws in April 2019, many companies have been reviewing their work styles and undertaking various initiatives to create a workplace environment that considers work-life balance. However, the realization of work style reform is not straightforward, and many companies seem to be struggling. This article will discuss the reasons for reviewing work styles and key points for advancing reform. Business owners and managers who are troubled by how to promote work style reform are encouraged to refer to this information. *For more details on the column, please refer to the related links. Feel free to contact us for more information.*

  • others

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What is LTV? A clear explanation of its meaning, calculation method, and strategies to improve it.

What is LTV? A clear explanation of its meaning, calculation method, and strategies to improve it.

Due to changes in business models and the rising cost of customer acquisition, the importance of retaining existing customers is increasing!

In recent years, many companies have incorporated "LTV (Customer Lifetime Value)," which quantifies the value per customer, into their management practices. Due to changes in business models and the rising costs of customer acquisition, the importance of retaining existing customers has increased. In this article, we will explain the meaning of LTV (Lifetime Value), how to calculate it, and specific measures to improve it. *For detailed content of the column, you can view it through the related links. For more information, please download the PDF or feel free to contact us.*

  • SFA/Sales Support System

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What is telework? Introducing three work styles, benefits of implementation, and examples.

What is telework? Introducing three work styles, benefits of implementation, and examples.

There are various types of telework, each with different advantages and disadvantages!

Telework (remote work), which rapidly spread during the COVID-19 pandemic, is gaining attention as a new way of working that allows for flexible work without being constrained by location or time. However, there are various types of telework, each with its own advantages and disadvantages. This article will provide a detailed introduction to the types of telework, the benefits of implementation, and case studies. Companies considering the appropriate implementation of telework for their organization are encouraged to use this as a reference. *For detailed content of the column, you can view it through the related links. For more information, please download the PDF or feel free to contact us.*

  • SFA/Sales Support System

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What is a reminder? Key points for use in business and examples you can use right away.

What is a reminder? Key points for use in business and examples you can use right away.

Explanation of meanings, specific usage methods, and example sentences for different situations!

When you want to confirm important appointments or deadlines, "reminders" can be very helpful. To improve organizational productivity and accelerate business, it is essential to understand efficient and effective reminder methods. In this article, we will explain the meaning of reminders, specific ways to utilize them, and example sentences for different situations. We will also introduce key points for reminders, so if you want to ensure smooth business operations while being considerate of others, please refer to this guide. *For detailed content of the column, you can view it through the related links. For more information, please download the PDF or feel free to contact us.*

  • SFA/Sales Support System

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What is a persona? An explanation of its meaning and benefits for marketing.

What is a persona? An explanation of its meaning and benefits for marketing.

Typical user profile! A detailed explanation of the benefits of setting it up and how to create it.

Personas are an essential concept for planning effective marketing strategies. In this article, we will explain in detail the meaning of the term "persona," the benefits of setting them up, and how to create them. Please feel free to use this as a reference. *For more detailed content of the column, you can view it through the related links. For more information, please download the PDF or feel free to contact us.*

  • SFA/Sales Support System

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セールスフォースは役に立たない？

セールスフォースは役に立たない？

理由とおすすめのCRM/SFAを紹介！自社に合ったサービスの選定が重要

セールスフォース(Salesforce)は世界的に広く使われているCRM/SFAです。 高い評価を受けていますが、万能ではありません。なかには、導入しても 運用しにくく使われないため、役に立たないと評価した企業もあるかもしれません。 CRM/SFAは、自社に合ったサービスの選定が重要です。 この記事ではセールスフォースが役に立たないと言われる理由を取り上げたのち、 セールスフォースが向く企業とそうでない企業を解説します。 おすすめのCRM/SFAも紹介しますので、事業にぜひお役立てください。 ※コラムの詳細内容は、関連リンクより閲覧いただけます。 　詳しくはPDFをダウンロードしていただくか、お気軽にお問い合わせください。

  • SFA/Sales Support System

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What is the conversational AI service "Gemini"?

What is the conversational AI service "Gemini"?

Improved convenience through various updates! An explanation of the differences with ChatGPT, ways to utilize it, and points to be cautious about.

Gemini is an interactive AI service developed by Google. Originally named Google Bard, the service name was changed to Gemini in February 2024. These services started a trial operation of the Japanese version in May 2023, and their usability has improved through various updates. While it is an interactive AI similar to ChatGPT, it also has differences, such as the ability to obtain answers based on real-time information, which has increased its attention. In this article, we summarize the features of Gemini, its differences from ChatGPT, and how it can be utilized in business. We also explain points to consider when using it, so if you are considering its implementation in your company, please refer to this information. *For detailed content of the column, you can view it through the related links. For more information, please download the PDF or feel free to contact us.*

  • SFA/Sales Support System

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5 Benefits of SaaS Business! Explanation of Features and Success Points

5 Benefits of SaaS Business! Explanation of Features and Success Points

Explaining the merits and demerits, as well as key indicators for success and successful case studies!

SaaS services, which have become widely used by businesses and individuals, are currently attracting attention from various industries as a growth area. While the number of companies entering the SaaS business is increasing, many may be unsure about how to successfully develop their own SaaS services. In this article, we summarize the advantages and disadvantages of the SaaS business, as well as key points for success. *For detailed content of the column, please refer to the related links. For more information, feel free to contact us.*

  • Technical and Reference Books
  • SFA/Sales Support System

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Types of easy-to-earn side jobs from home and five tips for balancing them with your main job.

Types of easy-to-earn side jobs from home and five tips for balancing them with your main job.

Side jobs and remote work have positive effects on your main job! Here are some tips for balancing both.

As remote work and telecommuting are being promoted, it is expected that the number of people engaging in side jobs from home will increase in the future. If you choose tasks that are connected to your skills and experience, side jobs from home can have a positive effect on your main job as well. We will introduce types of home-based work that are easy to earn from, along with tips for balancing your main job and side job. *You can view the detailed content of the column through the related links. For more information, please feel free to contact us.

  • SFA/Sales Support System

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