Reducing hiring mismatches and increasing retention rates | What is recruitment-owned media?
A way of disseminating information that reaches the desired talent and leads to retention.
Despite efforts in recruitment, mismatches occur with applicants, and new hires do not stay. The cause of these issues lies in the design of the information delivered to job seekers. To make recruitment-owned media effective, it is essential to first clarify "who to deliver it to." By defining the persona, the themes that job seekers truly want to know become clear. Delivering information that job seekers need to make informed decisions, such as the realities of the job and the workplace environment, rather than what the company wants to convey, will help prevent mismatches and improve retention. We provide specific approaches based on your company's current situation in our free consultation sessions.
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