Four Principles of CRM
By deepening the understanding of customers within the organization, we can build relationships with them and gain their trust!
I talked about the four principles of CRM, which were proposed in 1997. - Customers should be managed as important assets. - Customer profitability varies, and not all customers are equally desirable. - Customer needs, preferences, and behaviors are diverse. - By understanding customer motivations and profitability, companies can maximize customer value. CRM is not just a tool; it is a management strategy. It is utilized to deepen the understanding of customers. By deepening the understanding of customers within the organization, it becomes possible to build relationships with them, gain trust, and as a result, significantly contribute to sales and profits. *For more detailed information, you can view it through the related links. Please feel free to contact us for more details.
- Company:COLUMBUS PROJECT Co.,Ltd. Tokyo
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