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  3. アフロディ 本社
  4. The article "Evaluating and Suppressing 'Glare': Latest Trends in Display Development" by Nippon Chemical Paints/Aphrodite was published in the September 1, 2021 issue of Paint Coating Journal.
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  • Sep 12, 2021
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Sep 12, 2021

The article "Evaluating and Suppressing 'Glare': Latest Trends in Display Development" by Nippon Chemical Paints/Aphrodite was published in the September 1, 2021 issue of Paint Coating Journal.

アフロディ アフロディ 本社
On August 24, Nippon Chemical Coatings and Aphrodite held the first seminar of the WEB seminar series titled "Trends in Cutting-Edge Display Measurement Technology and Development of Anti-Glare Coatings." This seminar, consisting of a total of three sessions, aims to explain the current state of display development and measurement methods for quality evaluation. The first session introduced methods for quantifying glare in displays. Approximately 70 participants, including material manufacturers, converters, and home appliance manufacturers, attended the event. In the first part, Shuichi Shima, president of Aphrodite, which specializes in the sale and technical support of display measurement equipment, took the stage. He discussed the principles behind "glare" in displays, evaluation methods, and the effectiveness of these evaluations. He prefaced the causes of glare by stating, "It occurs due to pixels of different brightness, resulting in visual differences," and explained the mechanism by saying, "As resolution increases, the pitch between RGB pixels has become finer, causing adjacent pixels (colors) to be picked up." In December 2019, the JIS standard for "Measuring the Degree of Glare in Displays" was established. He introduced the processes and evaluation methods for measuring glare. The second session will be held on October 20, focusing on the theme "Measurement Methods for Resolution and Sharpness (White Blurriness) of Latest Displays."
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Display External Light Reflection Evaluation System: SMS-1000

We will accurately quantify the reflection on the display.

- The display's anti-glare properties can be quantified accurately and easily. - Quality control of displays and components can be performed efficiently. - New insights in the research and development of displays and components can be obtained quickly.

  • Optical Measuring Instruments

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Aphrodite Corporation Company Overview

Creating a future where people shine and transforming society and the world through displays.

Aphrodite Co., Ltd. was established in November 2013 and started its business with optical measurement equipment for displays. Leveraging years of practical experience, we provide various consultations, advice, and support related to displays. We can accommodate flexible durations, whether short-term or long-term. 【Business Activities】 ■ Planning, development, and sales of solutions for electronic information devices ■ Maintenance and sales of electronic measurement equipment ■ Consulting services related to the above items *For more details, please refer to the PDF document or feel free to contact us.

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Glare Quantification Evaluation System "SMS-1000"

Technical data presentation in progress! For display development and quality assurance. Easily quantify glare with high precision.

The "SMS-1000" is an evaluation system that measures "glare (light scattering)" caused by differences in brightness of the elements (pixels) within a display. It is compatible with displays including LCD and organic EL, and can measure and quantify four parameters: "glare," "resolution," "reflection characteristics," and "transmission characteristics" with simple operation. ★ Starting December 4, we will be exhibiting at Fine Tech Japan! During the event, you can try sample measurements with the SMS-1000. (Reservation required) For more details, please contact us. 【Features】 ■ Total quantitative evaluation of displays and anti-glare surfaces is possible ■ Evaluation compliant with JIS standards is possible ■ Even small glare can be measured with high accuracy ■ Composed of a camera with optical lens *Technical materials can be viewed via "PDF Download." It introduces the causes of glare, definitions, and measurement methods with graphs and other illustrations.

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Measurement of Display Sharpness SMS-1000 Technical Documentation Provided

To achieve a beautiful display

- Overview Sharpness is one of the indicators that represent the clarity of an image. Essentially, it deals with "blurriness," and being sharp indicates that there is little "blurriness." While resolution indicates the limit at which blurriness becomes invisible, sharpness differs significantly from resolution in how it expresses the degree of "blurriness" or how "blurriness" progresses. Resolution is a subjective evaluation, whereas sharpness is an objective evaluation. The evaluation method for the SMS-1000 uses the MTF (Modulation Transfer Function) and employs the contrast method for MTF measurement. - Trend The trend towards higher resolution and higher quality displays will remain unchanged in the future. Characteristics that satisfy both evolutions are being sought. - Effect Simple measurements will provide insights into display characteristics and serve as effective guidelines for development. *If you would like technical materials, please download the PDF from the link below.

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Related catalog(2)

[Technical Data] Display Glare Measurement

[Technical Data] Display Glare Measurement

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Aphrodite Corporation Company Overview

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Fukuda's leak test, leak inspection, leak detection, leak test, integrity test.

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Fukuda Co., Ltd. has been pursuing leak detection for 60 years and is committed to advancing the future of leak testing. 【 Supporting Various Leak Tests: Air Leak Test / Gas Leak Test (Hydrogen Gas, Helium Gas) 】 We develop, manufacture, and sell leak testing equipment to inspect airtightness and sealing properties. We will propose the appropriate testers and devices for each inspection target. 【 Target Industries and Examples of Inspection Targets 】 - Automotive Industry: Engines, FC components, valves and piping, various parts - Electronic Components Industry: Smartphones, keyless switches, various small sensors - Pharmaceuticals / Food / Cosmetics Industry: Bottle containers, syringes, vials, eye drop containers, pillow packaging, PTP packaging We will propose the most suitable leak testers for each industry. 【 ISO Certification 】JIS Q 9001:2015 (ISO 9001:2015)

Jun 29, 2026

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Hotron Group Case Page

[Case Study] Hotron pursues sensor technology and creates products that generate safe and comfortable living spaces. We would like to introduce Hotron products that support people's lives throughout the city.

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We will introduce the implementation results of the sensor technology developed by the Hotron Group, which has been cultivated over more than half a century, through customer case studies. In addition to automatic door sensors, we also offer a wide range of vehicle detection sensors and nursing/care sensors. Many implementation examples are also presented, so please take a look at the case study page.

Jun 29, 2026

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Please take a look at the technical document for the leak test, the "Technical Manual"!

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Fukuda Co., Ltd., which develops, manufactures, and sells leak testing equipment to inspect airtightness and sealing performance, provides a technical document that clearly explains the methods and theories of airtight testing, titled "Technical Manual." We are offering it as a PDF file. Please take this opportunity to download and view it!

Jun 29, 2026

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Hyper CLT flooring panel

Civil CLT as common temporary works for public construction | Hyper CLT flooring

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In public construction civil engineering sites, there are many instances where sheets are used as common temporary facilities, such as construction roads, access roads, heavy machinery work yards, material storage areas, and worker pathways. Traditionally, steel plates were common, but due to their weight, transportation and installation can be cumbersome. Hyper CLT sheets are civil engineering materials made from wooden CLT for civil engineering use. The 5×10 sheet weighs about 230 kg, and the 5×20 sheet weighs about 460 kg, making them lightweight and easy to transport, install, and remove, even with small machinery. They can be widely utilized for temporary roads, heavy machinery scaffolding, pathways within the site, and protection of material storage in public works. Since they are made of wood, they also contribute to environmental aspects such as reducing summer heat reflection, lowering noise, and fixing CO2. They can simultaneously address construction efficiency, safety measures, and environmental considerations, making them effective for innovative proposals in public works. Furthermore, they improve transportation efficiency and reduce labor in site operations as an alternative to steel plates. Hyper CLT sheets are registered technology with the Ministry of Land, Infrastructure, Transport and Tourism under NETIS "TH-250021-A." They are recommended for companies considering civil engineering, civil engineering use, and civil engineering CLT. Feel free to request materials or consult about implementation. They are temporary materials that also help improve site evaluations in public works. Please consider them.

Jun 28, 2026

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[YouTube Update] Differences in Cleansing Ingredients You Should Know Before Developing an Original Shampoo

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We have released a new video on our company’s YouTube channel. The theme of this video is "The World of Amino Acid-Based Shampoos." Amino acid-based shampoos have become popular in recent years, but the lather, feel, and finish can vary greatly depending on the cleansing ingredients used. In this video, we clearly explain the changes in user experience based on the differences in cleansing ingredients by comparing two types of amino acid-based shampoos. We hope you can use this as a hint for developing original shampoos and differentiation.

Jun 26, 2026

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