[Brochure] Tips for Transforming Annual Sales of 200 Million into 1 Billion from the Business Owner Survey
A survey was conducted targeting 500 business owners and executives of companies with annual sales ranging from 200 million to 1 billion yen. A free booklet with tips on how to transform 200 million into 1 billion is being offered!
According to the Small and Medium Enterprise Agency's Small Business White Paper published in April 2016, "small businesses," as defined by the Small and Medium Enterprises Basic Act, account for 85.1% of all businesses in Japan. Currently, many small and medium enterprises are struggling with what is referred to as the "200 million yen barrier" in sales. The 200 million yen barrier is a challenge faced by many companies. To clarify the necessary elements to overcome this barrier, a survey was conducted targeting 500 executives and officers of companies with sales between 200 million and 1 billion yen. The survey revealed several insights. [On the management status of small and medium enterprises *Excerpt] ■ Companies with higher sales have managers who are "dedicated to management." ■ Companies with higher sales intentionally share information. ■ Although the proportion of new customers is low, their importance is strongly recognized. ■ Utilizing customer lists is a challenge for many companies. We have extracted seven items that are considered particularly important as "golden rules for growing into a 1 billion yen company" and explained them in a booklet. *For more details, please download the catalog or contact us directly.
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**Contents of the Brochure** ■ Introduction ■ Companies with high sales have managers who "focus on management" ■ The dilemma of managers who want to distance themselves from the field but cannot ■ Companies with high sales intentionally promote information sharing ■ The proportion of new customers is small, but its importance is strongly recognized ■ There is an urgent need to establish a fair evaluation system for sales activities ■ Utilizing customer lists is a challenge for many companies ■ Establishing a follow-up system for new prospective customers is an urgent issue ■ Conclusion *For more details, please download the catalog.*
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Salesforce provides cloud-based CRM/customer management systems, SFA/sales support systems, and MA/marketing automation to over 150,000 companies worldwide. In Japan, it boasts numerous achievements and offers comprehensive solutions focused on management challenges specific to the manufacturing industry and small to medium-sized enterprises.
