We will introduce seven steps and case studies for brand protection!
The proportion of counterfeit goods in the sales of genuine products increased dramatically in 2020. As many consumers began to shift their purchasing sources to e-commerce sites, the opportunities for selling imitation products surged sharply, raising consumer awareness of counterfeits. This situation prompted companies to reassess their strategies and solutions to protect their products and brands. SCRIBOS is committed to supporting our customers in protecting and strengthening their brands for the future. In this white paper, we leverage our experience as experts in product protection over the past 20 years, collaborating with global companies, to explain how to find suitable brand protection concepts for businesses, as well as the methods to implement them, divided into seven steps. We encourage you to download and take a look. [Contents (partial)] ■ Step 1 Understanding the Issues ■ Step 2 Choosing the Right Service Provider ■ Step 3 Selecting What to Protect ■ Step 4 Defining and Developing Security Solutions *For more details, please refer to the PDF document or feel free to contact us.
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【Other Published Content】 ■Step 5 Incorporate anti-counterfeiting measures into existing production processes ■Step 6 Raise awareness of anti-counterfeiting measures in the market ■Step 7 Verification after the implementation of anti-counterfeiting measures ■STELLANTIS: The Path to Full Protection ■SCRIBOS *For more details, please refer to the PDF document or feel free to contact us.*
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For more details, please refer to the PDF document or feel free to contact us.
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KURZ is a world-leading expert in thin-film technology with more than 5,800 employees, great innovative strength, and numerous international locations. Our customers include the largest brands and companies in the world - from the automotive industry, consumer electronics, food & beverages textiles, luxury goods, health and beauty, to product and counterfeit protection. As an innovation leader and service provider, we provide creative solutions for a wide range of challenges. Above all, our employees and their dedication and extensive know-how make the difference. The KURZ Group operates more than 50 sites worldwide and produces under standardized quality and environmental standards in Europe, Asia, and the USA. With a global network of subsidiaries, representatives, and sales offices, we ensure short paths, reliable delivery, and individual on-site support.