Novelty items are the perfect way to leave an impression of the hot spring destination you visit. In this article, we will explain practical novelty items that are well-received at hot spring resorts.
1. What is the effect of novelties? ■Memorable I have experienced it myself, but the hot spring area I received as a novelty remains in my memory. I have visited various hot spring areas, but to be honest, I'm not confident that I remember all of them. However, when I see the novelty, it triggers my memory, and I think, "Oh, I went to this hot spring!" ■Promotion of hot spring areas Novelties can clearly reflect the characteristics, history, and culture of the hot spring area. For example, printing the logo of the ryokan or using a character that originated from the hot spring area. By branding the hot spring area and differentiating it, it is possible to attract customers. ■Spirit of hospitality I have actually received novelties, and it gives me a happy feeling as if I gained something. Rather than something cheap and ordinary, items that have a special feel unique to that hot spring area are likely to be appreciated. Hot spring areas attract not only domestic tourists but also many foreign tourists. Therefore, practical hot spring goods that can be enjoyed by a wide range of people are recommended.
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basic information
This article explains truly appreciated novelties that leave an impression of hot spring resorts. Currently, the environment surrounding hot spring areas has significantly improved. In Japan, there is support from the nationwide travel assistance program, and inbound demand is recovering due to the easing of border measures for international travelers. We hope to utilize unique and original novelties to attract tourists back during this favorable opportunity. We would be grateful if this serves as a reference for creating novelties that will remain in the memories of as many people as possible.
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Company information
Koshioka Sangyo Co., Ltd. has been responding to various customer requests for over 50 years since its establishment, manufacturing products from parts to finished goods through made-to-order production. Leveraging that experience, we have now centralized the entire process from market research for "delightful products" starting with product creation, to planning/design, design, prototyping, production, and shipping. Our efforts have been well received by companies such as amusement parks and restaurant chains. Additionally, we have embarked on a novelty (MONOCOTO LAB) business to assist customers with their challenges, enhancing added value, defining their existence, and contributing to society. We are also focusing on design development and advancing our own product commercialization, which has been appreciated by companies in the entertainment industry and beyond.
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