Signage swing door
Signage swing door
WiCanvas – The World’s First Signage-Integrated Swing Door
We introduces a revolutionary concept: transforming traditional swing doors into dynamic promotional spaces. As the world’s first swing door with integrated digital signage, it maintains the durability and performance of a standard swing door while incorporating a large 43-inch display. This innovative design turns previously unused space—such as areas beside product shelves—into high-impact advertising zones. In addition to displaying flyers and promotional videos, WiCanvas supports original video content aligned with the monthly 52-week merchandising (MD) strategy, using live sound and visuals to stimulate customer interest and drive in-store product sales. New Model Launch – July 2024 In July 2024, we introduced a new model of Signage swing door featuring an ultra-thin 4K signage display, offering even sharper visuals and a more seamless integration into store environments.
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basic information
Key Benefits： 1. Maximize Space Without Additional Fixtures No need for new shelving or structural changes—simply replace existing swing doors to create promotional displays at eye level, where they’re most effective. Installation is smooth and requires only the main unit, an AC100V outlet (2 ports), and Wi-Fi connectivity. 2. Durability You Can Trust WiCanvas maintains the robust performance of traditional swing doors, even in high-traffic environments. It has passed 500,000-cycle durability tests with no failures in either the door or the integrated signage, ensuring long-term reliability with minimal maintenance. 3. Flexible and Effortless Content Management No need to rush content creation. Choose from a rich library of original video content updated monthly, or easily upload your own flyers, POP materials, or social media visuals. Content can be scheduled by day of the week or time slot, allowing for targeted promotions aligned with event calendars or 52-week merchandising strategies.
Applications/Examples of results
Proven Sales Impact – Verified Through In-Store Trials The signage swing door has demonstrated a clear ability to boost product visibility and sales. In a one-month trial conducted across four supermarkets in Chiba, Kanagawa, Osaka, and Mie Prefectures, the promotional effectiveness of WiCanvas was evaluated by comparing sales data to the same period in the previous year—before installation. The results showed a significant increase in PI (Purchase Intent) values and sales of hot pot soup products featured in recipe-linked video content: Chiba Prefecture: +12% Kanagawa Prefecture: +93% Osaka Prefecture: +12% Mie Prefecture: +60% These findings confirm that targeted digital signage at eye level, integrated into swing doors, can effectively stimulate customer interest and drive in-store purchases—turning everyday fixtures into powerful marketing tools.
Detailed information
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Company information
UNIFLOW Co., Ltd. Headquarter(Tokyo)、Sapporo、Sendai、Takasaki、Nagoya、Osaka、Hiroshima、Fukuoka
We are not merely a company that supplies products. We ask ourselves: “What matters most to those who pass through this door?” “Where are they headed, and in which direction will their journey unfold?” Our mission goes beyond functionality—we maximize cross-departmental collaboration to propose the very nature of space, starting from the door itself. For example, we engage in proposal-based sales activities that include flow line planning, offering high-quality products with outstanding cost performance. Our robust international sales and service network ensures meticulous and reliable maintenance. Together, these elements contribute to creating comfortable and meaningful spaces for our customers. Looking ahead, we will focus on developing barrier-free products in anticipation of an aging society, expanding the comfort and accessibility of door spaces across a wider range of environments.
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