Increase your visibility with Instagram-worthy novelties! 5 popular ideas and tips for choosing.
In the age of social media, it is important to choose items that are "Instagram-worthy." The effects and characteristics brought by novelties, as well as ideas for Instagram-worthy novelties.
Effects of Instagrammable Novelties 1. Increased Brand Awareness This requires visual impact, customer experience, and strategic marketing. 2. Promotion of Word-of-Mouth Effects Strategies that encourage natural sharing by customers are key to effective marketing. 3. Increase in Repeat Customers Instagrammable novelties and campaigns with perks create a positive impression on customers and foster positive experiences with the brand. Characteristics of Instagrammable Novelties 1. Unique and Eye-Catching Design Investing in design is key to making a strong impression on the company's branding. 2. Balance of Practicality and Aesthetics This balance significantly contributes to the success of promotions. 3. Photo-Friendly Materials and Textures Unique textures that photograph well, such as clear materials with transparency or soft, natural wood-like finishes, encourage social media posts. 4. Colorful and Vibrant Color Schemes Such color schemes enhance value and are a major point for attracting many people. 5. Storytelling and Surprise Elements Creating moments that make people want to take photos ultimately leads to increased buzz on social media and improved brand recognition.
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Scenes of distributing Instagram-worthy novelties 1. Events and exhibitions for women By enhancing Instagram appeal, the number of social media posts increases, expanding brand and product recognition. 2. Campaign gift projects Giving away Instagram-worthy novelties to commemorate the launch of new products is also effective. 3. Seasonal events and street distribution Distribution at tourist spots has a high effect of spreading through social media posts. Ideas for Instagram-worthy novelties 1. Customizable tumblers Designs in transparent or gradient colors are photogenic and encourage social media posts. 2. Mini plant kits Kits for growing small cacti or houseplants are cute, photogenic, and promote social media posts. 3. Unique stationery Stationery is highly practical and promotes social media posts with photogenic designs. 4. Stylish eco-bags Eco-bags that combine practicality and design can have a lasting positive impression of the brand. 5. Instagram-worthy sweets Incorporating the brand logo or special messages into the design of sweets is effective for enhancing the company's image and recognition.
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Koshioka Sangyo Co., Ltd. has been responding to various customer requests for over 50 years since its establishment, manufacturing products from parts to finished goods through made-to-order production. Leveraging that experience, we have now centralized the entire process from market research for "delightful products" starting with product creation, to planning/design, design, prototyping, production, and shipping. Our efforts have been well received by companies such as amusement parks and restaurant chains. Additionally, we have embarked on a novelty (MONOCOTO LAB) business to assist customers with their challenges, enhancing added value, defining their existence, and contributing to society. We are also focusing on design development and advancing our own product commercialization, which has been appreciated by companies in the entertainment industry and beyond.