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  6. Example: Identifying Prospective Customers Using Generative AI | Major Job Advertising Company

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last updated:Mar 13, 2025

homula
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AI automatically completes lead attribute information! A case optimized for the sales team to be able to approach immediately.

We would like to introduce a case study where a major recruitment advertising company implemented "generative AI" in their sales operations. The company faced challenges in new customer acquisition due to inconsistent lead quality, making it difficult to identify priority prospects. To address this, they introduced lead scoring and segmentation using generative AI, which helped identify priority prospects. The target negotiation rate increased by 38%. 【Case Overview】 ■Challenges - Delayed follow-up on leads, resulting in a decrease in conversion rates - Insufficient lead information registered in the CRM ■Results - Reduced sales follow-up time by 45%, optimizing resources - Improved personalization accuracy through automatic lead data completion *For more details, please refer to the related links or feel free to contact us.

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homula

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Homula Inc. aims to fundamentally transform corporate productivity through the development and provision of the AI agent "Agens," which understands and executes business tasks related to daily business communications such as meetings, emails, and chats. We integrate multimodal information such as voice and text, allowing AI to autonomously process the "ToDos" that arise from daily communication. We provide an environment where the insights and judgments of talented personnel can be converted into knowledge assets and deployed across the organization as reproducible processes. In recent years, we have strengthened our collaboration with the globally recognized no-code automation platform "n8n." By combining the convenience of n8n, which allows for intuitive integration with business systems and SaaS, with Agens's natural language understanding and complex task execution capabilities, we are achieving a hybrid of user-friendly and advanced AI workflows in the field. From in-house business development by non-engineers to enterprise-level security compliance, data integration, and governance design, we support the entire process from Proof of Concept (PoC) starting in as little as two weeks to implementation, establishment, and self-sustainability.

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