[Helpful Column] What is the New 4K in the Construction Industry? An Explanation of the Four Elements and More
An introduction to the current state of the construction industry, the background of the promotion of "New 4K," and the "New 4K" policies promoted by the Ministry of Land, Infrastructure, Transport and Tourism.
In the construction industry, where labor shortages are becoming serious, the focus is now on "New 4K." New 4K refers to initiatives aimed at securing young talent and reforming work styles by highlighting four perspectives—"salary, vacation, hope, and coolness"—in an industry often associated with the negative images of "hard, dirty, and dangerous." This article will introduce the policies and key points of initiatives aimed at realizing "New 4K," promoted by the Ministry of Land, Infrastructure, Transport and Tourism, so please read to the end. *For more detailed information, you can view it through the related links. For more details, please download the PDF or feel free to contact us.*
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Let's utilize the know-how and network cultivated over many years in the EMS business for the world's "relieving suffering and providing joy." With this mindset, we have responded to voices like, "Can you do something like this?" and "I'm struggling with this," with a spirit of "We'll do it right away." Moving forward, we will continue to passionately work towards realizing dreams, centered around the MIYOSHI philosophy (action goals).
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