One-stop support from planning to delivery of POP projects that promote plan comparisons in the telecommunications industry!
In the telecommunications industry, it is important to clearly communicate various pricing plans and service details to customers and encourage them to compare and consider their options. In particular, there is a need for communication tools that effectively present complex options and campaign information to deepen customer understanding. Appropriate point-of-purchase (POP) materials can resolve customer inquiries and support smooth plan selection. Our "POP Service" offers the best tools and store layout suggestions for telecommunications clients, leveraging the creative power of our sales promotion specialist team starting from the sales floor. 【Usage Scenarios】 - Setting up a pricing plan comparison corner in stores - Announcing new services and campaigns - Promoting optional services - Providing explanation assistance by specialized staff 【Effects of Implementation】 - Promoting customer understanding of plans - Facilitating comparison and consideration - Increasing conversion rates - Reducing the burden on store staff
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【Features】 - Announcement POP: Effectively announces new plans and campaign information - Attention POP: A design that captures customer attention and enhances interest - POP Fixtures: Functional fixtures that support plan comparisons - Presentation POP: Visual appeals that aid understanding - Experiential POP: Deepens understanding through interactive experiences 【Our Strengths】 Daiomiura Co., Ltd. is a company that leverages its technical expertise in manufacturing, centered on labels, packaging, and commercial printing, along with its ability to propose solutions tailored to challenges, providing broad support from manufacturing sites to promotional areas. By analyzing user and market trends based on store research, we create appropriate communication tools. Our staff conducts research on sales floors, taking into account trends and competitor activities. Through a production management system and a closely monitored checking system on-site, we provide safe, secure, and high-quality tools. Specifically, we offer services such as marketing "sales floor research," planning "sales floor-based," creative "total production," and products "management system."
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Applications/Examples of results
【Case Study (In-Store Campaign Toolkit POP)】 ■ Bookend POP ■ Swing POP ■ Projection POP ■ Card POP ■ Price Card *For more details, please download the PDF or feel free to contact us.
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Company information
Daio Miura Co., Ltd. is a company that supports a wide range of needs—from manufacturing sites to promotional activities—leveraging its strengths in manufacturing technologies centered on labels, packaging, and commercial printing, along with its ability to propose solutions tailored to specific business challenges. We provide end-to-end services, including the development, manufacturing, and sales of label systems; printing of business forms through to mailing services and operational efficiency support; and packaging design and production through to logistics processing. In addition, we combine high-quality, high-speed large-volume printing with short lead-time capabilities, the production of promotional tools such as fixtures and POP displays, web development and digital initiatives, as well as BPO-based business support—delivering comprehensive solutions to our clients’ challenges. From manufacturing to promotion, digital solutions, and business support, we offer a fully integrated, all-in-one structure that contributes to greater efficiency and added value.
