Create a personal booklet shape to showcase "for you"! Contribute to improving response rates.
In the energy industry, it is essential to effectively communicate important notifications to customers, such as information about pricing plans and contract renewals. In particular, providing personalized information tailored to each customer is crucial for building trust and enhancing customer satisfaction. Traditional direct mail (DM) has faced challenges with low open and response rates. Our "Integrated Personal Booklet DM" enhances the sense of specialness with the phrase "just for you" by consolidating necessary enclosures into a booklet format, thereby increasing customer interest. This contributes to improved response rates and reduced application losses. 【Usage Scenarios】 - Notification of changes to pricing plans - Campaign announcements - Contract renewal procedures - Survey campaigns 【Effects of Implementation】 - Increased response rates (example: up from 7% to 11%, a 4% increase) - Prevention of application losses (integrated response envelope) - Improved customer engagement
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basic information
【Features】 - Creates a sense of exclusivity with a personal booklet shape - Integrates all necessary enclosures - Combines the reply envelope to prevent application loss - Enhances image through design - Contributes to a significant increase in response rates (example: 4% increase) 【Our Strengths】 Daiomiura Co., Ltd. is a group company of Daio Paper Corporation, which manufactures Elleair products. Our strengths lie in our manufacturing technology focused on labels, packaging, and commercial printing, as well as our ability to propose solutions tailored to specific challenges. We provide comprehensive support from manufacturing to promotional areas. In the information communication business, we handle everything from planning and production of commercial printed materials such as catalogs, brochures, and books, to the design and printing of business forms like invoices and direct mail, accommodating both large-scale and digital printing. We offer a consistent service from design to printing and shipping, contributing to efficiency and added value enhancement across manufacturing, promotion, digital, and business support.
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Company information
Daio Miura Co., Ltd. is a company that supports a wide range of needs—from manufacturing sites to promotional activities—leveraging its strengths in manufacturing technologies centered on labels, packaging, and commercial printing, along with its ability to propose solutions tailored to specific business challenges. We provide end-to-end services, including the development, manufacturing, and sales of label systems; printing of business forms through to mailing services and operational efficiency support; and packaging design and production through to logistics processing. In addition, we combine high-quality, high-speed large-volume printing with short lead-time capabilities, the production of promotional tools such as fixtures and POP displays, web development and digital initiatives, as well as BPO-based business support—delivering comprehensive solutions to our clients’ challenges. From manufacturing to promotion, digital solutions, and business support, we offer a fully integrated, all-in-one structure that contributes to greater efficiency and added value.
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