Maximize the effect of viewing reservations by combining email and paper DM! DM utilization materials.
In the real estate industry, effective approaches are required to secure property viewing reservations. In particular, reliable information delivery to the target audience and creative ways to attract interest are crucial. There are also customers who cannot be reached by traditional digital measures and who seek the reliability unique to print media. This document explains specific methods to maximize the effectiveness of direct mail by combining "digital" and "analog," leading to increased viewing reservations. 【Usage Scenarios】 - Introduction of new properties - Announcement of model room viewing events - Announcement of limited-time campaigns 【Effects of Implementation】 - Increased open rates - Enhanced customer interest - Increase in viewing reservations
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【Features】 - Explanation of the differences in open rates between emails and paper direct mail - Understanding customer psychology through insight marketing - Design of persuasive stories based on a unique creative theory - Effective direct mail design using marketing data and CPO simulation - One-stop service from planning and design of direct mail materials to printing and shipping 【Our Strengths】 Daiomiura Co., Ltd. is a company that leverages its manufacturing technology focused on labels, packaging, and commercial printing, along with its ability to propose solutions tailored to challenges, to provide broad support from manufacturing sites to promotional areas. In the information communication business, we handle everything from the design and printing of business forms such as forms and direct mail to large-volume printing and digital printing, offering consistent support from design to printing and shipping. By comprehensively solving our customers' challenges, we contribute to efficiency and value enhancement.
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Daio Miura Co., Ltd. is a company that supports a wide range of needs—from manufacturing sites to promotional activities—leveraging its strengths in manufacturing technologies centered on labels, packaging, and commercial printing, along with its ability to propose solutions tailored to specific business challenges. We provide end-to-end services, including the development, manufacturing, and sales of label systems; printing of business forms through to mailing services and operational efficiency support; and packaging design and production through to logistics processing. In addition, we combine high-quality, high-speed large-volume printing with short lead-time capabilities, the production of promotional tools such as fixtures and POP displays, web development and digital initiatives, as well as BPO-based business support—delivering comprehensive solutions to our clients’ challenges. From manufacturing to promotion, digital solutions, and business support, we offer a fully integrated, all-in-one structure that contributes to greater efficiency and added value.


![[Data] DM story that demonstrates the synergistic effect of digital and analog.](https://image.mono.ipros.com/public/product/image/330659/IPROS14809154404190361744.png?w=280&h=280)


