A backing paper that enhances the appeal of the product, balancing design and functionality.
In the daily goods industry, it is essential to stimulate purchasing desire through intuitive appeal. Particularly for small items, the first impression when picked up is likely to lead to a purchase, making an attractive presentation crucial. However, conveying product features while also providing protection in a limited space is not easy. Our eye-catching middle backing maximizes the product's appeal with a design that attracts customers' attention while ensuring reliable protection. 【Usage Scenarios】 - Packaging for small items - Displaying on hooks - Sales promotion in limited spaces such as next to the register 【Benefits of Implementation】 - Enhances product visibility and achieves an easy-to-pick design - Improves brand image - Creates sales opportunities
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【Features】 - While clearly showcasing the product through a transparent package, it also combines product descriptions and POP functionality. - Three styles are available to match the shape and presentation of the product (foldable, U-shaped, back and bottom cover). - Suitable for displaying relatively small items such as lip products and accessories. - The design can attract customers' attention and intuitively convey the product's features. - Effectively enhances the brand image while protecting the product. 【Our Strengths】 Keipack, with 75 years of experience in manufacturing cosmetic boxes and packaging, offers optimal packaging tailored to customer needs. We provide a consistent response from planning and design to processing and packaging, ensuring stable quality products. Our sales staff, well-versed in the manufacturing process, quickly and accurately bring customer requests to fruition.
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The middle backing paper is a packaging component that balances product protection and promotional (POP) functions by being set inside transparent OPP bags or clear cases. The main uses are summarized below. Eye-catching and POP effect at retail: It serves a dual role as a "manual" that conveys the product's features while clearly showcasing the contents through the transparent cover, and as a "POP" that attracts customers' attention. Sales of small and lightweight products: It is suitable for relatively small items such as stationery, daily necessities, tools, and accessories, and is frequently used in limited spaces such as hook displays and next to cash registers. In this way, the middle backing paper enhances the "main product" within the limited packaging space and serves as a mechanism to provide consumers with an intuitive sense of satisfaction, being utilized across a wide range of industries.
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Keipak can be summed up in one word as a "box maker." As a comprehensive packaging manufacturer primarily engaged in the production and sale of paper containers and packaging, we have the facilities to provide consistent support from planning and design to processing and box-making. Through the production of packaging, we leverage the know-how gained from our various customer relationships to deliver paper containers that meet your needs with consistently stable quality. 【Customer First Principle】 With a motto of customer-first, we are committed to "always thinking from the customer's perspective." 【Sales Staff Well-Versed in Manufacturing】 As a company with an attached factory, our sales staff regularly holds meetings with factory staff and participates in manufacturing oversight, allowing us to offer proposals and production insights that differ from those of large printing companies. 【Responsive and Speedy Service】 Our sales staff are well-acquainted with manufacturing, enabling them to conduct precise hearings from the initial meetings. Therefore, we can achieve satisfactory content confirmation with the minimum number of meetings, resulting in a significantly reduced total time until final approval.






