Overseas Public Relations Support / For Domestic Companies
Domestic companies exploring overseas expansion, such as "establishing overseas branches," "exhibiting at overseas trade shows," "supplying products to overseas markets," and "considering local PR companies," often express concerns like: ● There is no appropriate person in charge. ● They do not know specifically what to do. Contacting local media is not easy, regardless of whether there is a local subsidiary. Selecting the target media alone requires considerable effort. Moreover, even if overseas public relations are already being conducted through local PR companies, if there are multiple PR firms involved, the burden on the person in charge only increases if they are communicating individually. Tokyo PR utilizes its own network and overseas partner agencies to serve as the communication point with each PR company, providing one-stop support for public relations activities aimed at overseas markets.
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Domestic companies exploring overseas expansion, such as "establishing overseas branches," "exhibiting at overseas trade shows," "supplying products to overseas markets," and "considering local PR companies," often express concerns like: ● There is no appropriate person in charge. ● They do not know specifically what to do. Contacting local media is not easy, regardless of whether there is a local subsidiary. Just selecting the target media requires considerable effort. Moreover, even if overseas public relations are already being conducted through local PR companies, if there are multiple PR companies involved, communicating individually increases the burden on the person in charge. Tokyo PR utilizes its own network and overseas partner agencies to serve as the communication point with each PR company, providing one-stop support for public relations activities aimed at overseas markets.
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Applications/Examples of results
●Domestic industrial machinery manufacturers ●Domestic high-performance resin suppliers
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■Specialized in Business to Business PR Activities Tokyo PR Co., Ltd. has been supporting public relations activities primarily for clients in the B2B sectors such as chemicals, automotive, semiconductors, and industrial machinery since its establishment in 1968 as a dedicated PR agency. In today's world, where corporate transparency is under scrutiny, the importance of PR activities is increasingly recognized. As awareness grows regarding the crucial role of public relations in corporate development, we provide comprehensive support for PR activities tailored to our clients' needs, leveraging our long-standing expertise as a dedicated PR agency. ◇Media Relations ◇Press Releases and Technical Manuscripts ◇Press Events ◇Various Marketing Support ◇Overseas Expansion In corporate public relations activities, it is essential not only to increase opportunities for the company name and product name to appear in the media through press releases and press conferences but also to seize various opportunities to showcase one's technology, such as submitting technical manuscripts and speaking at technical seminars. At Tokyo PR, we discover such PR opportunities through media relations. ■One-Stop Solution for Global PR Activities Recently, we have seen a significant increase in inquiries regarding two main points: ◇Public relations activities for foreign companies in the Japanese market ◇Public relations expansion for domestic companies into overseas markets Tokyo PR leverages its experience in supporting the PR activities of many foreign companies since its inception to facilitate smooth communication between headquarters and local representatives, while also proposing optimization of PR activities directed towards Japan. Additionally, for PR activities in overseas markets such as Europe, the United States, and China, Tokyo PR serves as the global PR contact, providing one-stop support for overseas public relations.